Hybrid Global CRM Lead: Strategy, Personalisation & Loyalty

Lavoropiù; Milano; Ibrido; EUR 60.000 - 80.000; Tempo pieno

Descrizione del lavoro

A global leader in chocolate and gelato is seeking a Senior CRM Manager based in Milan. The ideal candidate will have 7–10 years of experience in CRM strategy, leading initiatives that drive customer engagement and retention. Responsibilities include developing comprehensive CRM strategies, analyzing customer performance, and managing CRM campaigns. A creative, results-oriented leader passionate about chocolate and gelato is desired.

Servizi

Annual results-based bonus

Flexible working hours

30% discount in-store

Private health insurance

Competenze

• 7–10 years of experience in CRM strategy and execution, ideally in fast-paced industries.
• Strong strategic mindset with execution focus.

Mansioni

• Define and implement a comprehensive CRM strategy.
• Monitor and analyze performance throughout the customer lifecycle.
• Manage planning and analysis of CRM campaigns.

Conoscenze

CRM strategy and execution

Data analysis

Project management

Team leadership

Fluent in Italian and English

Formazione

Degree in Marketing, Business, or Communication

Strumenti

CRM tools

Microsoft Dynamics

Descrizione del lavoro

A global leader in chocolate and gelato is seeking a Senior CRM Manager based in Milan. The ideal candidate will have 7–10 years of experience in CRM strategy, leading initiatives that drive customer engagement and retention. Responsibilities include developing comprehensive CRM strategies, analyzing customer performance, and managing CRM campaigns. A creative, results-oriented leader passionate about chocolate and gelato is desired.