FASHION Social Media, Marketing & Communication

Maison Lamoureux; Pietrasanta; In loco; EUR 30.000 - 50.000; Tempo pieno

Descrizione del lavoro

A luxury fashion brand in Pietrasanta is seeking a creative intern to support their marketing and communication efforts. The role involves creating visual content, managing social media, and supporting e-commerce initiatives. Ideal candidates are graduates in relevant fields with strong content creation skills and a passion for luxury fashion. This full-time internship offers a creative and hands-on experience within a dynamic environment.

Servizi

€200/month stipend during Phase 1

€600/month stipend during Phase 2

Reimbursement for transport and meals on off-site days

Competenze

• Creative eye combined with strategic thinking.
• Confidence in using social media management tools.
• Passion for luxury fashion and Italian craftsmanship.

Mansioni

• Create photo and video content for marketing.
• Manage digital presence on various platforms.
• Support e-commerce and B2B strategy development.

Conoscenze

Content creation

Social media management

Fluent English

Creativity

Strategic thinking

Formazione

Degree in Marketing, Communication, Fashion Business, or related fields

Strumenti

Canva

Adobe Creative Suite

CapCut

Premiere Pro

Descrizione del lavoro

Key Responsibilities

This is a versatile and hands‑on role that touches every part of the brand’s image and communication. It is a multi‑dimensional role where creativity, organization, and curiosity come together. You will be involved in every facet of the brand’s image and communication.

Marketing & Communication

• Create and produce photo and video content (reels, campaign visuals, behind‑the‑scenes, and editorial storytelling) that authentically represent the Maison’s identity and values.
• Manage and grow Maison Lamoureux’s digital presence across Instagram, Threads, Pinterest, newsletters, and the website.
• Develop visual campaigns that strengthen brand awareness and engagement.
• Support press and influencer collaborations, identifying and managing relationships with stylists, media, and creative partners.
• Research visual trends, analyse performance, and continuously refine our content and communication strategy.

E-Commerce & Digital Sales

• Support the management of the Maison Lamoureux e‑commerce platform, ensuring accurate, elegant presentation of products and content.
• Assist with online launches, drops, and capsule collections, optimising visibility and user experience.
• Monitor sales analytics and customer feedback, identifying opportunities for growth and improvement.

B2B & Brand Development

• Contribute to the development of B2B and wholesale strategy, identifying potential boutique and concept store partners aligned with the brand’s vision.
• Help create and update brand presentations, line sheets, and lookbooks for professional partners.
• Support the organisation of trunk shows, showroom activities, and special events, capturing content during these moments for social channels.
• Collaborate with the creative director on capsule collections and limited editions for boutiques.

Ideal Candidate

We are looking for someone who combines a creative eye with strategic thinking — someone who understands the power of visual storytelling in luxury communication. You are:

• A student or recent graduate in Marketing, Communication, Fashion Business, Fashion Stylist, Visual Arts, or related fields.
• Skilled in content creation — both photo and video — and confident using social‑media management tools.
• Comfortable with Canva, Adobe Creative Suite, CapCut, Premiere Pro, or similar editing tools.
• Fluent in English (Italian is a plus).
• Passionate about luxury fashion, sustainability, and Italian craftsmanship.
• Curious, proactive, and eager to learn in an evolving creative environment.
• Looking not only for a job, but for a long‑term opportunity to grow professionally within a brand that values authenticity and artistry.

Why Join Maison Lamoureux

Maison Lamoureux is more than a brand — it is a creative ecosystem built on beauty, integrity, and collaboration.

Here, every voice matters. You will work directly with the Founder and Creative Director, gaining a first‑hand understanding of how a luxury maison communicates its vision — from atelier storytelling to social‑media narratives, red‑carpet moments, and boutique collaborations.

This position is ideal for a visual storyteller who wants to merge creativity, communication, and luxury craftsmanship into one meaningful path.

• To be part of a Maison Lamoureux, creativity must be at the heart of everything you do.

Internship Contribution & Development Plan

At Maison Lamoureux, an internship is more than a temporary experience — it’s a transformative journey that blends creativity, professionalism, and the discovery of one’s artistic voice. Our objective is to offer young talents a meaningful introduction to luxury fashion communication within a couture environment, where Italian craftsmanship meets creative innovation.

Commitment & Schedule

• Type: Full‑time internship, 40 hours per week.
• Location: On‑site at our atelier in Pietrasanta (with occasional off‑site activities/events).
• Weekly days off: Tuesday and Wednesday (once per month, the intern may swap the standard Tuesday/Wednesday rest days for Saturday/Sunday).
• Flexibility: During campaigns, events, or red carpets, schedules may shift; any overtime will be balanced with time off in lieu.
• Merit fast‑track: If the intern demonstrates outstanding skill and autonomy, the Learning & Integration phase may be shortened and the intern will move early to Practice & Creative Execution. In that case, the compensation for Phase 2 begins on the effective start date of the new phase.

Internship Objectives

Our program is designed to:

• Provide a comprehensive and inspiring professional experience for a motivated, creative, and curious individual.
• Guide the intern through a progressive development path, evolving from observation and guided learning to independent execution of creative and strategic tasks.
• Build a deep understanding of luxury communication, digital strategy, and visual storytelling across all Maison Lamoureux touchpoints.
• Develop transferable skills and an entrepreneurial mindset that encourage initiative, problem‑solving, and artistic independence.
• Immerse the intern in the Maison’s values — authenticity, craftsmanship, and timeless elegance — to understand how creativity translates into communication and brand growth.

Internship Structure

Phase 1 - First 3 Months — Learning & Integration

Focus on understanding the Maison’s identity and immersing in its creative processes.

• Introduction to the Maison’s world: values, tone of voice, and visual identity.
• Active support in social media planning, content coordination, and digital communication.
• Participation in atelier storytelling, creative meetings, and behind‑the‑scenes documentation.
• Observation and contribution to content creation (photo/video) for campaigns, e‑commerce, and editorial projects.
• A personalised learning path tailored to skills and ambitions, with weekly mentorship sessions.

Phase 2 - Second 3 Months — Practice & Creative Execution

Emphasis on independence, creativity, and strategic contribution.

• Transition to autonomous creative production, lookbooks, and BTS.
• Support in managing editorial calendars, newsletters, influencer collaborations, and e‑commerce content.
• Active participation in campaign coordination, creative direction support, and event documentation.
• Regular feedback sessions to refine artistic and strategic vision.
• Introduction to B2B communication and editorial storytelling for boutiques, stylists, and partners.

Financial Contribution

• Phase 1 (Learning & Integration): €200/month stipend + reimbursement of transportation, travel, and meals on off‑site workdays.
• Phase 2 (Practice & Creative Execution): €600/month stipend.
• Merit fast‑track compensation: If the intern advances early to Phase 2, the stipend switches to €600/month from the effective start date of Phase 2.

Future Prospects

The Maison Lamoureux internship is conceived as a professional bridge between academic learning and the creative world of high‑end fashion. By the end of the internship, the participant will have gained:

• Practical expertise in content creation (photo, video, storytelling).
• Strategic understanding of luxury communication, e‑commerce, and branding.
• Direct exposure to the inner workings of a couture atelier and its international communication network.

Our ambition is to identify a talented, passionate individual who shares our values and vision — someone eager to keep growing within the Maison and potentially evolve into a long‑term member of our creative and communication team.

To be part of Maison Lamoureux means merging artistry, curiosity, and vision — where every idea becomes a reflection of elegance and authenticity.