European Luxury Digital Marketing Lead

BoF Careers; Milano; In loco; EUR 60.000 - 80.000; Tempo pieno

Descrizione del lavoro

A luxury brand development firm is seeking a Digital Marketing Manager to lead marketing initiatives and PR activities in Europe. The ideal candidate should have over 7 years of experience in the luxury sector and possess a Bachelor’s degree. This role demands a strong background in digital marketing strategies and communication, with a focus on creativity and data-driven decisions. Join a small, cohesive team passionate about the art and design landscape. Full-time position based in Milan, Italy.

Competenze

• 7+ years experience in communication or marketing in the luxury sector.
• Excellent interpersonal skills and entrepreneurial spirit.
• Deep interest in contemporary art and creative communication.

Mansioni

• Define the medium and long term Digital & Communication strategy.
• Achieve shared ROI targets through various resources.
• Execute integrated Digital marketing and communications strategies.
• Lead bespoke projects reflecting brand values.
• Drive digital marketing strategy based on consumer insights.

Conoscenze

Digital marketing strategy

PR management

Data-driven marketing

Influencer relations

Formazione

Bachelor’s degree or equivalent education

Descrizione del lavoro

A luxury brand development firm is seeking a Digital Marketing Manager to lead marketing initiatives and PR activities in Europe. The ideal candidate should have over 7 years of experience in the luxury sector and possess a Bachelor’s degree. This role demands a strong background in digital marketing strategies and communication, with a focus on creativity and data-driven decisions. Join a small, cohesive team passionate about the art and design landscape. Full-time position based in Milan, Italy.