EU Regional Marketing – Industrial (m/f/d)

Solenis; Italia; In loco; EUR 30.000 - 50.000; Tempo pieno

Descrizione del lavoro

A leading global water treatment company is seeking an experienced EU Regional Marketing Manager to develop and implement growth strategies for the industrial water treatment segments in Europe. The candidate will analyze industry trends and collaborate with teams to drive new product development. A strong background in water treatment and excellent communication skills are essential. This role offers a dynamic work environment focused on customer value creation.

Competenze

• Expertise in water treatment and chemistry preferred.
• Fluent English communication skills are mandatory.
• Background in related fields such as F&B, Refinery, Petrochemical, or Municipal.

Mansioni

• Develop regional growth strategies for target segments.
• Analyze key growth trends and customer needs.
• Identify and evaluate new product development opportunities.
• Collaborate with innovation teams and drive market validation.
• Provide marketing support to the commercial team.

Conoscenze

Communication skills

Analytical skills

Problem-solving

Organizational skills

Team player

Formazione

Graduate degree

Strumenti

MS Word

Excel

PowerPoint

Descrizione del lavoro

EU Regional Marketing – Industrial (m/f/d)

The European Regional Marketing Manager – Industrial Solutions is responsible for all the industrial water treatment segments in the Europe region. The Regional Marketing Manager will be responsible for the development and implementation of the regional market segment growth strategies that are aligned with the overall global growth segment strategies, the delivery of actionable marketing plans, developing/expanding and actively managing the innovation pipeline and new product launch.

He or she will provide the vision for the industry in Europe and will be responsible for the execution of the growth strategies in the region in collaboration with the commercial, application and technical teams.

Solenis LLC is seeking an experienced marketing professional with strong knowledge of the Industrial Water Treatment market to help drive growth of our Industrial Water Technologies business. The role will be based in Central Europe, with preference for Germany, and will report directly to the European Director leading the Market Manager & Application Expert team.

Duties & Responsibilities

• Develop regional growth strategies to deliver key business targets, namely in F&B, Heavy Industry (with special focus on refinery and petrochemical segment), municipal and middle market.
• Analyze key growth trends and customer needs that drive consumption of specialty solutions in target segments.
• Analyze industry trends, competitive threats, expansion opportunities and internal performance.
• Identify new product development opportunities working with global marketing and technology teams and utilizing new product blueprinting tools.
• Collaborate with innovation teams and sales to drive market validation and launch of new products in region.
• Identify and evaluate specific application, product, and service growth opportunities in target segments.
• Provide leadership in creating differentiated customer value propositions; develop quantified value propositions and the tools to enable the commercial team to deliver that value to the customer; work with the sales force on value delivery, value selling and value documentation.
• Partner with global marketing and regional commercial teams to develop effective marketing programs to introduce new product, applications and service offerings.
• Partner with commercial team to develop business which will meet sales and profit objectives for the segment.
• Develop regional specific business cases for the introduction of new products and service offerings.
• Provide commercial team with marketing support and leadership including sales tools, training, and problem‑solving capability.

Requirements

Expertise on water treatment as application and F&B, Refinery & Petrochemical or Municipal preferred.

Background in/related to chemistry. Basic chemistry knowledge with valuable expertise in water treatments.

• Graduate degree preferred.
• Excellent internal and customer‑facing communication and presentation skills.
• Fluent English language skills (written and verbal) are mandatory.
• Strong computer skills in MS Word, Excel, and PowerPoint.
• Complex problem solving – information gathering, identifying root causes/influences, analyzing information, developing and evaluating options, and implementing solutions.
• Good organizational and planning skills with attention to process and detail.
• Good business sense and analytical skills, confidence to “sell” ideas and projects, results‑driven.
• Able to plan and organize workload against stated priorities, goals, and objectives aligned with strategy.
• High energy and drive, team player.
• Capacity to melt into current highly engaged, collaborative and supportive team.
• Passionate about creating value for customers aligned with their values and strategy.
• Flexibility and resilience.