Employer Branding Specialist (m/f/d)

Alpitronic; Bolzano; In loco; EUR 45.000 - 65.000; Tempo pieno

Descrizione del lavoro

A leading e-mobility company in Bolzano is seeking an Employer Branding Specialist to create and implement a strategic action plan. You will collaborate with various departments to enhance the company's visibility and ensure messaging consistency across platforms. The ideal candidate will have a degree in Marketing or Communications and several years of experience in employer branding. Enjoy an innovative work environment with opportunities for advancement and additional company benefits.

Servizi

Attractive bonus system

Further training opportunities

High-tech projects

Competenze

• Several years of previous experience in employer branding, communications, or recruitment marketing.
• Strong storytelling, copywriting, and content creation skills.
• Clear and concise verbal and written communication.

Mansioni

• Design a comprehensive employer branding action plan.
• Act as a central point of contact for employer branding activities.
• Facilitate cross-departmental alignment for employer branding.

Conoscenze

Employer branding

Communications

Recruitment marketing

Storytelling

Copywriting

Content creation

Social media knowledge

Language skills (English, German, Italian)

Formazione

Degree in Marketing, Communications, HR, or related field

Descrizione del lavoro

Your Responsibilities

• Design a comprehensive employer branding action plan that aligns with Alpitronic’s strategic business and HR goals
• Act as a central point of contact for all employer branding activities, ensuring close collaboration with key internal stakeholders including Talent Acquisition, HR Business Partners, Marketing, Communications, and Leadership
• Facilitate cross-departmental alignment to ensure consistent messaging, shared ownership of the employer brand, and the integration of branding efforts into broader business and people strategies
• Collaborate closely with HR and Marketing to enhance Alpitronic’s visibility and consistency across all talent touchpoints, including job platforms, career website and landing pages, LinkedIn and other social media channels and employer review platforms
• Identify and empower employees who embody Alpitronic’s values to act as brand ambassadors, by developing engagement formats such as ambassador programs, internal campaigns and storytelling workshops

Your Qualifications & Skills

• Degree in Marketing, Communications, HR, or a related field
• Several years of previous experience in employer branding, communications or recruitment marketing
• Strong storytelling, copywriting, and content creation skills
• Experience with social media platforms and employer review sites
• Clear and concise verbal and written communication, with the ability to tailor messages to different audiences and cultural contexts
• High level of initiative, creativity and cross-functional collaboration
• Excellent command of English, German and Italian

Our Commitment

• Innovative work environment in a young, dynamic team
• High-tech projects in the future-proof sector of e-mobility
• Opportunities for advancement in a growing company
• A wide range of further training opportunities
• Attractive bonus system and performance-related pay
• Additional company benefits

Why Alpitronic

Together with our customers, we are driving the world towards sustainable mobility – with cutting-edge technology, we inspire with the most innovative and reliable solutions. With our roots in South Tyrol, we are market and innovation leaders and set the future charging infrastructure standards from our locations in Bolzano/Bozen, Bergamo, Bologna, Munich and Charlotte (USA).

What Makes Working For Us Special

We are excited to meet individuals who are enthusiastic about making things happen, take personal responsibility and appreciate seeing the direct results of their work in the final product. We are a fast-growing company and offer our top teams a diverse and challenging range of tasks in a respectful corporate culture. Your contributions matter, are appreciated and have a significant impact! Join us and be part of our team!