Digital PR & Influencer Campaign Lead

TP-Link Italia; Cernusco sul Naviglio; On-site; EUR 40,000 - 55,000; Full time

Benefits offered by this job

Professional growth opportunities

Dynamic international working environment

Competitive salary and company bonus

Job summary

A leading tech company in Italy is seeking a Digital PR & Influencer Marketing Specialist to enhance brand visibility and digital growth. This role involves developing strategies for influencer marketing, managing collaborations, and monitoring campaign performance across social platforms. The ideal candidate has a Bachelor’s degree, relevant experience, and a strong understanding of social media ecosystems. The position offers opportunities in a dynamic and international work environment with professional growth prospects.

Qualifications

• 2+ years of experience in influencer marketing or digital campaigns.
• Strong understanding of the influencer ecosystem in Italy.
• Fluent in Italian and English (written and spoken).

Responsibilities

• Develop and implement Digital PR and Influencer Marketing strategies.
• Identify and recruit high-potential creators and KOLs.
• Plan and execute influencer campaigns.

Skills

Negotiation skills

Communication skills

Data-driven mindset

Analytical abilities

Education

Bachelor’s degree in Marketing, Communication, Digital Media

Tools

Influencer management tools

Analytics platforms

Job description

A leading tech company in Italy is seeking a Digital PR & Influencer Marketing Specialist to enhance brand visibility and digital growth. This role involves developing strategies for influencer marketing, managing collaborations, and monitoring campaign performance across social platforms. The ideal candidate has a Bachelor’s degree, relevant experience, and a strong understanding of social media ecosystems. The position offers opportunities in a dynamic and international work environment with professional growth prospects.