Digital Performance Marketing Specialist

Stone Island; Milano; In loco; EUR 26.000 - 31.000; Tempo pieno

Vantaggi offerti da questo lavoro

Competitive compensation

Corporate welfare services

Descrizione del lavoro

Stone Island is seeking a Digital Performance Marketing Specialist to join our Digital Team at the Stone Island HQ in Milan. You will drive performance marketing initiatives across Paid Search, Paid Social, SEO and Affiliate channels to maximize ROI and online sales.

Reporting to the Digital Marketing Lead, you will analyze data, optimize campaigns, and collaborate with agencies and cross-functional teams to deliver a seamless customer journey across all touchpoints.

Competenze

• Bachelor's degree in Marketing, Communications, Economics or related field.
• At least 2 years of experience in digital marketing with a strong focus on performance and customer acquisition.
• Fluent English in written and spoken communication.
• Experience working with external agencies and managing performance-driven projects.
• Strong knowledge of digital advertising platforms such as Google Ads, Meta Ads and TikTok Ads.
• Good knowledge of Google Analytics and digital performance measurement tools.

Mansioni

• Support the planning, execution and optimization of performance marketing campaigns across Paid Search, Paid Social and Affiliate channels.
• Collaborate closely with external media agencies on Paid Media and SEO initiatives, monitoring performance and identifying opportunities to maximize results.
• Analyze campaign and business performance data, providing insights and recommendations to improve budget allocation, audience strategy, creative effectiveness and channel efficiency.
• Partner with the E-commerce team to monitor digital business performance and contribute to the achievement of online sales objectives.
• Work alongside the Brand Media team to ensure an integrated full-funnel media approach, delivering a seamless customer journey across all touchpoints.
• Collaborate with cross-functional stakeholders, including E-commerce, Merchandising, Brand Media and Social Media teams, to support product launches, commercial activations and key brand moments.
• Monitor market trends, digital innovations and emerging technologies, proactively identifying opportunities to improve marketing effectiveness and performance.

Conoscenze

Digital marketing

Agency management

Analytical mindset

English fluency

Performance campaigns

Campaign optimization

Data analysis

Communication

Formazione

Bachelor's degree in Marketing, Communications, Economics or related field

Strumenti

Google Ads

Meta Ads

TikTok Ads

Google Analytics

Descrizione del lavoro

Overview

We are Stone Island

Stone Island is a defiantly independent community. Since our founding in 1982, a shared mindset has driven us to become a globally recognized icon of independent spirit, leadership, and innovation.

The Stone Island spirit is the foundation of the culture that we cherish and nurture every day. We provide you with the opportunity to build relationships that will shape your career, your life and our famiglia. The opportunity to follow your own compass.

Your Impact

The Role: Digital Performance Marketing Specialist

At Stone Island we are always looking for people who share our spirit and values to drive our company forward. We are currently looking for an engaged and passionate Digital Performance Marketing Specialist who can join our Digital Team at Stone Island HQ in Milan.

The Digital Performance Marketing Specialist plays a key role in supporting the growth of Stone Island's e-commerce business through the development and optimization of performance-driven digital marketing initiatives.

Working closely with the Digital Marketing Lead, the E-commerce team and external agency partners, this person contributes to the execution of lower-funnel marketing strategies across Paid Search, Paid Social, SEO and Affiliate channels, with the objective of maximizing ROI, driving qualified traffic and increasing conversion.

This role combines strong analytical capabilities with a results-oriented mindset, requiring the ability to transform data into actionable insights and business opportunities.

Activities

• Support the planning, execution and optimization of performance marketing campaigns across Paid Search, Paid Social and Affiliate channels, ensuring alignment with business objectives and sales targets.
• Collaborate closely with external media agencies on Paid Media and SEO initiatives, monitoring performance and identifying opportunities to maximize results.
• Analyze campaign and business performance data, providing insights and recommendations to improve budget allocation, audience strategy, creative effectiveness and channel efficiency.
• Partner with the E-commerce team to monitor digital business performance and contribute to the achievement of online sales objectives.
• Work alongside the Brand Media team to ensure an integrated full-funnel media approach, delivering a seamless customer journey across all touchpoints.
• Collaborate with cross-functional stakeholders, including E-commerce, Merchandising, Brand Media and Social Media teams, to support product launches, commercial activations and key brand moments.
• Monitor market trends, digital innovations and emerging technologies, proactively identifying opportunities to improve marketing effectiveness and performance.

Qualifications

• Bachelor's Degree in Marketing, Communication, Economics or related fields.
• At least 2 of experience in digital marketing roles with a strong focus on performance marketing and customer acquisition.
• Fluent English.
• Experience working with external agencies and managing performance-driven projects.
• Strong knowledge of digital advertising platforms such as Google Ads, Meta Ads and TikTok Ads.
• Good knowledge of Google Analytics and digital performance measurement tools.
• Strong analytical mindset with the ability to interpret data and transform insights into business actions.

We Would Appreciate a Person That Is:

• Passionate about digital innovation, consumer behavior and the evolving media landscape.
• Data-driven and naturally curious, always looking for opportunities to improve performance through analysis and experimentation.
• A collaborative team player with strong communication and stakeholder management skills.

Compensation & Benefits

• Application of CCNL Tessile
• Compensation package range: from 26.000 to 31.000 € gross.
• Competitive Corporate Welfare Services.

Our Shared Values

At Stone Island we aren't led by conventions or trends, but by our own compass. Shared values we put into practice every day to maintain our unique culture of relentless innovation.

SELF RELIANCE | SOLIDARITY | ENGINEERING MINDSET | MATERIAL OBSESSION

"Moncler Group is an equal opportunity employer, which means we do not discriminate based on Ethnic Origin, Skin Color, Religion, Civil Status, Age, Nationality, Ancestry, Disability, Neurodivergence, Medical Condition, Gender, Gender Identity or Expression, Sexual Orientation. We celebrate diversity and are committed to creating an inclusive environment for all employees."