CRM Analyst: Personalization & Campaign Optimization

Industria Del Legno E Dei Mobili; Milano; In loco; EUR 30.000 - 45.000; Tempo pieno

Descrizione del lavoro

A luxury sector company based in Italy is seeking a motivated CRM Analyst to join their Marketing team. This role is ideal for a junior-mid level professional who possesses strong analytical skills and a passion for customer engagement. The CRM Analyst will execute and optimize CRM and trade marketing initiatives while managing customer journeys and reporting. Join our dynamic team to strengthen relationships with clients and partners in the luxury market.

Competenze

• Junior-mid level professional in CRM or marketing analytics.
• Experience with CRM and trade marketing initiatives.
• Ability to manage campaigns and reporting.

Mansioni

• Set up, schedule, monitor, and report on targeted Salesforce campaigns.
• Coordinate the trade applications approval process.
• Manage customer journeys ensuring personalization by segment.
• Support delivery of CRM testing roadmap via A/B tests.
• Produce weekly dashboards & KPI reports.
• Analyze campaign performance and propose optimization strategies.

Conoscenze

Strong analytical skills

Attention to detail

Customer engagement passion

Strumenti

Salesforce

Descrizione del lavoro

A luxury sector company based in Italy is seeking a motivated CRM Analyst to join their Marketing team. This role is ideal for a junior-mid level professional who possesses strong analytical skills and a passion for customer engagement. The CRM Analyst will execute and optimize CRM and trade marketing initiatives while managing customer journeys and reporting. Join our dynamic team to strengthen relationships with clients and partners in the luxury market.