We are seeking a creative detail-oriented Content Manager to lead the development execution and management of our content strategy. The ideal candidate will be responsible for creating editing and managing compelling content across various platforms to drive brand awareness engagement and lead generation.
Key Responsibilities
- Develop and oversee the content strategy aligned with short-term and long-term marketing goals.
- Manage editorial calendars and ensure timely content delivery.
- Write, edit and optimize content for various platforms (e.g., website, blog, social media, email, whitepapers, video scripts).
- Collaborate with designers, SEO specialists, marketers and other departments to produce high-quality content.
- Conduct content audits and update existing content for SEO accuracy and relevance.
- Monitor content performance metrics (e.g., traffic, engagement, conversions) and adjust strategies as needed.
- Ensure brand consistency in tone, style and messaging.
- Stay current on content marketing trends and best practices.
- Manage a team of writers and freelancers when applicable.
Requirements
- Bachelor’s degree in Marketing, Communications, Journalism, English or a related field.
- 35 years of proven experience in content creation, content marketing or editorial roles.
- Exceptional writing, editing and proofreading skills.
- Strong understanding of SEO, content analytics and CMS tools (e.g., WordPress, HubSpot).
- Familiarity with social media platforms, email marketing tools and digital marketing strategies.
- Excellent project management and organizational skills.
- Creative thinker with an eye for detail and brand voice.
Preferred Qualifications
- Experience with tools like Google Analytics, SEMrush/Ahrefs, Canva/Figma and project management software (e.g., Trello, Asana).
- Experience managing content teams or freelancers.
- Knowledge of HTML and basic web publishing.
Employment Type: Full Time