Category Management Specialist (f/m/d)

Loacker; Bolzano; In loco; EUR 30.000 - 50.000; Tempo pieno

Descrizione del lavoro

A family-owned international company is seeking a Category Management Specialist in Bolzano, Italy. This role involves localizing category and trade marketing strategies, collaborating with key departments, and optimizing promotional campaigns. The ideal candidate should have a university degree and 3-4 years of relevant experience. You will join a supportive environment focused on personal growth and development.

Servizi

Company canteen

Professional and personal training

Flexible working hours

Structured onboarding plan

Competenze

• 3-4 years of experience in category management, trade marketing, or sales.
• Strong knowledge of sales and marketing strategies.
• Fluent in Italian and English.

Mansioni

• Developing and adapting selling stories tailored to the Italian market.
• Supporting sales teams during negotiations with actionable insights.
• Planning and managing national promotional calendars.

Conoscenze

Category management

Trade marketing

Sales strategies

Analytical thinking

Communication

Formazione

University degree in Business, Marketing, or related field

Descrizione del lavoro

Overview

As a Category Management Specialist, you will be responsible for localizing and executing category and trade marketing strategies for the Italian market. You will collaborate closely with Sales, Marketing, and other key departments to strengthen our brand presence at the point of sale and maintain our competitive edge.

Responsibilities

• Developing and adapting selling stories tailored to the Italian market
• Supporting sales teams during negotiations with actionable insights and relevant data
• Implementing and optimizing global category management tools
• Planning and managing national promotional calendars
• Leading in-store activation initiatives (e.g. contests, secondary placements, promotions, hostess activities)
• Analyzing market trends and competitor activities to optimize assortments
• Collaborating with Marketing and Business Directors to align category strategies with business goals

Profile

• University degree in Business, Marketing, or a related field
• 3-4 years of experience in category management, trade marketing, or sales
• Strong knowledge of sales and marketing strategies
• Analytical and creative thinking skills
• Excellent communication and interpersonal skills
• Independent and structured working style
• Fluent in Italian and English

What We Offer

• An international, family-owned company that cares about people and the planet
• Exciting role with a wide range of tasks and responsibilities
• Structured onboarding plan that enables our new employees to join the company quickly and successfully
• Professional and personal training at our "Loacker Academy"
• Company canteen

Location: Bozen/Bolzano

Contact

Your contact person for this position:

Stefanie Prader
Talent Acquisition

To us, Goodness means celebrating and embracing the unique diversity of every individual.

We foster a respectful, inclusive and empowering environment where discrimination has no place.

Our decisions account for long-term environmental and social impacts, and we’re dedicated to building meaningful, lasting relationships.

Ready to join us in choosing Goodness? Explore our career opportunities and join the Loacker team!

What Awaits You

• International and family owned company
• Professional and Personal development supported by a dedicated plattform
• Jobspecific, structured and detailed onboarding phase
• Company restaurant with wholesome and healthy cuisine
• Flexible working hours and home office opportunity (if the job allows that)
• And a whole lot of crispy wafers...