Associate Director, Performance Creative

Darkroom; Milano; Remoto; EUR 50.000 - 80.000; Tempo pieno

Descrizione del lavoro

A leading marketing agency is seeking an Associate Director, Performance Creative. This role focuses on developing innovative ad strategies for digital platforms including Meta and TikTok, ensuring high performance through creative diversity and data-driven decisions. Ideal candidates will have 3+ years in creative strategy, a strong portfolio, and proficiency in design tools. Join a dynamic remote team that emphasizes growth and collaboration.

Servizi

Flexible parental leave

Opportunities for growth in interdisciplinary services

Remote-first culture

Competenze

• 3+ years of creative strategy experience in performance ad programs.
• Exceptional portfolio showcasing short-form video and motion creatives.
• Proficient in design tools with hands-on ability.

Mansioni

• Develop high-impact creative strategies for digital ads.
• Monitor ad performance data to guide creative iterations.
• Collaborate with cross-functional teams to create diverse ad formats.

Conoscenze

Creative strategy

Short-form video production

Client presentation skills

Digital marketing metrics

Data analysis

Collaborative teamwork

Formazione

Degree in Marketing, Design, or a related field

Strumenti

Figma

Adobe Creative Suite

AI tools for ad creation

Descrizione del lavoro

Associate Director, Performance Creative

Join to apply for the Associate Director, Performance Creative role at Darkroom.

About Darkroom

Darkroom is the leading next‑generation growth marketing firm engineering the brands of tomorrow. Founded in 2017, we set out to redefine what a modern agency could be, by replacing the inertia of legacy advertising behemoths with a model built for speed, intelligence, and measurable impact.

At our core, Darkroom is a human services company powered by Matter, a universal AI commerce layer that integrates executive‑level strategy with proprietary agentic technology. This fusion enables our teams to deliver outsized returns by enhancing creative output, operational efficiency, and revenue generation across every stage of the customer journey.

Our track record speaks for itself: billions in attributable revenue driven across e‑commerce marketplaces, media networks, DTC ecosystems, and social commerce platforms. Every engagement feeds into our proprietary data infrastructure, enabling a continuous feedback loop that accelerates growth, improves margins, and compounds results across our client portfolio.

What began as a boutique design studio has evolved into one of the fastest‑growing private companies in America (Inc. 5000) and among the most effective performance media agencies of the 2020s (Varos). Our founders were recognized by Forbes 30 Under 30 for advancing the intersection of technology, marketing, and advertising, cementing Darkroom’s role as a defining player in the future of media innovation.

About The Role

We’re looking for a visionary creative leader with deep experience in developing ad concepts for digital paid media advertising formats on Meta, TikTok, and other channels. You’re able to dive deep into the pixels and give tactical feedback on design and video, but understand how to thread the needle between performance frameworks, creative testing, and world‑building assets. You’re likely a Creative Strategist by trade with a background in Design, Video Editing, or Performance Marketing. You are hyper‑focused on paid media performance and developing advertisements that sell products and services.

You'll work on our Performance Creative service—our AI‑powered creative strategy engagement for paid media clients that want to work with us on the following:

• Expertise: Engage us for our expertise in creative strategy, which includes assessing the efficacy of their ad hooks, ad bodies, and general creative direction. You will have a clear perspective on how to improve this over time.
• Sales: Deliver game‑changing creative ads that sell their products and services better than anyone else.
• Diversity: Increase the creative diversity of their ad program through the use of multiple ad formats: statics, motion, video, UGC, AI.
• Volume: Increase the volume of their performance creative program by delivering upwards of 50‑100 new ads per month with the intention of scaling that as needed.

This role is for individuals who want to be at the forefront of digital advertising, AI in marketing, and join a team that is building the best creative advertising culture in the business. You will work directly on our Creative Team, which works with our clients to enhance their Creative Output. You will also work with both our Social Commerce team to enhance UGC creative and our Paid Media team to plug into their ad scaling strategies. Generally, your work will be the lifeblood of our ad programs.

• Creative Strategy: Lead high‑tempo creative strategy and direction for full‑funnel ad programs, typically Meta and TikTok, but also YouTube, Amazon, and Display Platforms.
• Short‑Form Video Expert: Deliver expert advice, concepts, directions, and briefs to sell products and services through short‑form video.
• Data Analysis: Translate client’s marketing strategy and performance data into clear, compelling ad concepts (including using metrics like thumb‑stop rate, hold rate, and click‑through rate). You’re super comfortable adapting creatives to impact these metrics.
• Cross‑Team Collaboration: Brief Designers and Editors on the creation of assets including static ads, animations, mobile‑first videos, and storyboards for short‑form content.
• Executive Presentation: Present creative work to stakeholders and clients with clarity, confidence, and strategic rationale.
• Performance Iteration: Monitor performance data in collaboration with the marketing team to inform creative iterations and improve results over time.

This is a fully remote role operating in the EST Time Zone and all business is conducted 100% in English.

You should apply if this sounds like you:

• 3+ years of creative strategy work on performance ad programs, with specific focus working on short‑form video and statics. If you have not made any short‑form video or driven creative strategy on Meta, this role is not for you.
• A digital portfolio showcasing performance ad work that includes short‑form video, motion, and statics. Examples of what you did to impact metrics like hold rate or CTR. Evidence of strong creative diversity that includes both highly designed and low‑fidelity creative.
• You can storyboard, cut, and ship ads. You can jump into Figma to fix hierarchy and pacing, and into Photoshop or Illustrator to polish assets. Strategy‑only folks will not be a fit.
• You speak in hooks, angles, and metrics. You know thumb‑stop rate, 3‑second hold, hook retention, CTR, and CPA, and you use them to decide what to test next.
• You already use tools like ChatGPT, Midjourney, Perplexity, Icon, Runway, or similar to increase speed and volume. You have shipped ads with AI‑assisted elements, not just experiments.
• You’re an excellent communicator, both in writing and when presenting to clients. You give crisp, actionable feedback to designers and editors and know how to navigate pushback from clients.
• You can turn vague goals into testable concepts, track results, and call the next iteration without hand‑holding.
• Deep in Figma including Auto Layout, Components, and handoff. Strong in Adobe Creative Suite.

Hard disqualifiers

• No Meta performance creative ad experience.
• No portfolio link or no performance context.
• Strategy‑only with no hands‑on design ability.
• Not excellent in client presentation and salesmanship.

Working at Darkroom

Darkroom is not a typical agency. We are looking for A players that want to build something great. There is no room in our organization for mediocrity and candidates that are not at the top of their game do not last. We move fast, think deeply, and expect every team member to bring insight and rigor to everything they touch. We hold a high bar for performance, creativity, and ownership — but we also support each other relentlessly. No egos, no red tape — just world‑class talent building something remarkable.

We believe in autonomy with accountability, truth over comfort, and outcomes over optics. If you want to build and win alongside some of the smartest people in the business, you’ll thrive here.

• Location: Remote‑first culture with a strong community base. While many roles remain fully remote, employees hired to work from our New York or Lisbon HQs (opening early 2026) are expected to adopt a hybrid working model, including weekly in‑office appearances. Hub locations also include the Bay Area, Philly, São Paulo, and Barcelona.
• Parental Leave: Flexible parental leave benefits to support new parents during this important transition, ensuring time to bond with their families while maintaining work‑life balance.
• Endless opportunities for growth: Our agency is founded on an interdisciplinary approach, giving Darkroomers insights into services far beyond your job description. Grow your skills and interests beyond your niche and stay at the forefront of the industry through total immersion in cross‑functional collaboration.

Equal Opportunity Statement

Darkroom is an equal opportunity workplace—we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Research, Analyst, and Information Technology

Industries

Advertising Services