SEO Specialist (Healthcare & Lead Generation Focus) - Work From Home

ClinicMind is a leading provider of software solutions for US healthcare practices, including practice management, EHR, and billing services. We help clinics streamline operations, increase revenue, and deliver better patient care. We’re looking for an experienced SEO Specialist to join our marketing team and drive high-quality lead generation through search.

About the Role :

As our SEO Specialist, you will own SEO strategy and execution to grow our organic presence and generate leads from healthcare professionals. You will research user intent, identify relevant keywords, plan and create optimized content, and continuously analyze performance to improve results.

Responsibilities :

Conduct keyword research with a focus on user intent, relevance to ClinicMind offerings, and lead generation potential

Develop and implement SEO strategies to drive qualified organic traffic

Create SEO briefs and collaborate with content creators to ensure high-performing content

Optimize existing website content and structure for ranking improvements

Manage on-page and off-page SEO initiatives

Monitor, analyze, and report on performance metrics using GA4 and Google Search Console

Identify and implement opportunities for technical SEO improvements in collaboration with the web team

Stay up to date with SEO best practices, algorithm changes, and competitive trends

Conduct SEO audits and implement recommendations

Requirements :

3+ years of hands-on SEO experience with a proven track record in lead generation

Experience in US healthcare, practice management, EHR, or healthcare billing industries strongly preferred

Strong understanding of user intent and buyer journey mapping for keyword selection

Expertise in keyword research, content optimization, and SEO strategy

Experience creating briefs for and / or writing SEO-optimized content focused on conversions

Proficiency with GA4, Google Search Console, and SEO tools such as SEMrush, Ahrefs, or similar

Solid understanding of technical SEO fundamentals

Strong analytical skills and ability to translate data into actionable insights

Excellent written and verbal English communication skills

Preferably with experience with CRO (conversion rate optimization) in SEO-driven funnels

Familiarity with B2B SaaS marketing strategies is an advantage

Position Requirements

Must have stable internet connection minimum of 25 MBPS

Must have a mobile data plan as a backup

Must be comfortable working the US business hours (EST)

Must own a PC or laptop with at least 16 GB of memory

Why Join Us?

Opportunity to drive meaningful impact through high-quality lead generation

Collaborative and supportive team environment

Remote position with flexible work arrangements within US hours

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