Performance Marketing Manager

Job Opportunity: Performance Marketing Specialist

Are you experienced in managing digital campaigns and looking for a role where strategy, creativity, and performance come together daily?

Join our agency, specialized in digital media buying, marketing analytics, and Prospect Generation. We help leading B2C and B2B brands increase revenue through data-driven strategies and Opti-Channel approaches designed to maximize online visibility and improve ROI.

We work with Italian and international companies, combining strategy, design, and measurability.

Our multidisciplinary team values personal growth, transparency, merit, ongoing training, and well-being.

We are looking for a

• Candidate with at least 5 years of experience
• Ability to develop and execute cross-channel media plans focusing on digital performance
• A strategic vision, operational precision, and strong relationship skills
• Capable of managing activities and growing the team, with a strong focus on business objectives and campaign effectiveness

Responsibilities include:

• Developing media strategies across major digital channels (search, social, video, display), based on data analysis and trend monitoring to maximize performance
• Client management from strategy to delivery, aligning with internal teams, presenting strategies and results, participating in pitches, and proposing upselling opportunities
• Performance measurement and optimization by monitoring KPIs across the funnel, analyzing metrics related to efficiency, conversion, retention, and attribution, using tools to optimize budgets, channels, and strategies
• Managing and developing resources, coordinating Media Planners, assigning tasks, providing feedback, and supporting their growth

Ideal candidate profile:

• Minimum 5 years in performance marketing (e.g., Digital Marketing, SEM Specialist, Advertising Specialist), preferably in an agency or media center environment
• Excellent operational knowledge of platforms
• Proficiency with Google Analytics and spreadsheets
• Experience managing multiple paid campaigns for different clients and sectors
• Ability to adapt strategies to various business goals and markets
• Autonomy in project and priority management
• Good command of English (minimum B2 level) for international client interaction

Preferred qualifications:

• Google Ads and Meta certifications, experience with programmatic platforms, and international project experience

Additional benefits:

• Hybrid work mode
• Impactful work environment with freedom of execution from day 1
• Coaching and mentoring sessions with industry experts
• Annual training bonuses
• Two weeks of work from anywhere
• Defined career path with annual salary increases based on performance
• Meal vouchers
• Annual team retreats

Send us your CV and become part of a dynamic team where you can truly make a difference!

Employment type: Full-time

Experience:

• At least 4 years in digital/performance marketing (preferential)
• English proficiency (mandatory)