Director of Sales & Marketing - METT Milan Torre Velasca

Sunset Hospitality Group (SHG) is a leading multinational lifestyle hospitality group, with a wide portfolio encompassing Hotels & Resorts, Restaurants, Beach Clubs, Nightclubs, Fitness Centers, and more. SHG operates over 81 venues in 26 countries with a commitment to delivering authentic and diverse hospitality experiences that bring people together worldwide.

From the division Sunset Hotels & Resorts, we are looking for a Director of Sales & Marketing for METT Milan Torre Velasca, our new Residences and Suites project located in the iconic Torre Velasca building in the heart of Milan.

Main Responsibilities

• Develop and manage sales and marketing goals and strategies aligned with the METT brand business strategy, annual sales plan, and objectives to achieve hotel budgets and maximize revenues.
• Handle budgets for sales activities and promotions.
• Manage assigned FIT & Leisure Group accounts, following up to meet budgeted revenues through existing clients and prospects.
• Identify sales opportunities by analyzing consumer requirements, market share, competitors' strengths and weaknesses, forecasting business, and establishing targeted market share.
• Design and implement strategic business plans to expand and build strong, long-lasting customer relationships by understanding their needs.
• Analyze monthly property performance and provide reports with recommendations to improve strategies.
• Develop and promote weekly, monthly, and quarterly sales objectives.
• Evaluate the performance of distribution partners and contracted rates across various segments.
• Develop marketing plans to maintain the brand positioning of the hotel.
• Implement action plans to improve production, quality, and customer service standards, resolve problems, and identify system improvements.
• Achieve sales objectives through planning, developing, and evaluating advertising and promotional programs.
• Manage relationships with external organizations such as advertising and PR agencies, market research firms, etc.

Qualifications

• Bachelor’s or Master’s degree in Marketing, Hospitality Management, Economics, Business Administration, or a related field.
• Minimum 5 years of experience in a similar role within the hospitality industry (hotel or resort).
• Strong communication and presentation skills, with the ability to represent the brand at international events and fairs.
• Strong connections with luxury agencies and fashion houses in Milan.
• Good understanding of the Milan market and local hospitality landscape.
• Excellent negotiation and leadership skills.
• Strong planning and budget management skills.
• Proven track record of driving revenue growth and achieving sales targets in luxury hospitality environments.
• Availability to travel.

Benefits include discounts across Sunset's venues, career growth opportunities, and more. Learn more about our company at &