Junior Digital Acquisition Analyst

At American Express, our culture is built on a 175-year history of innovation, shared and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.

Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

How will you make an impact in this role?

Youll be part of the Interactive Team with the mission to create a seamless and highly efficient enterprise digital client journey across all segments by leading with innovation, efficiency, and superior customer experience.

• Support the creation and management of Digital Media Acquisition Campaigns and identify new business opportunities.
• Work closely with the main external Partners for day-by-day activities (creatives design, campaign setup and optimization, a / b test, monitoring).
• Support the implementation and validation of third-party tracking tags
• Collaborate with media agencies and tech internal team to ensure campaigns are launched with proper tracking
• Monitor and optimize of the media campaigns to drive traffic on digital acquisition pages and generate leads.
• Analyze data to identify and recommend improvements to the Media or Creative agency.
• Execute insights & prepare reports for internal and external stakeholders in excel and PowerPoint.

Preferred qualifications

• 2-4 years of experience in Digital Marketing / Media
• Knowledge of the main digital lever (SEM, Display, Programmatic, Retargeting and Social)
• Meticulous attention to detail and organizational skills
• Demonstrated ability to work under pressure, think quickly and proactively identify and resolve problems.
• Good level of Excel and PowerPoint
• Proficiency in Italian and English

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally :

• Support for financial-well-being and retirement
• Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• Generous paid parental leave policies (depending on your location)
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

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