WordPress, SEO& Digital Marketing Executive

Winzons; India; On-site; INR 350,000 - 650,000; Full time

Job summary

Quascenta in Chennai is seeking a full-time SEO, WordPress & Digital Marketing Executive to manage and optimize SEO efforts, perform keyword research, on-page optimization, audits, and develop link-building strategies while maintaining WordPress sites.

The role involves driving digital marketing campaigns, analyzing performance with Google Analytics and Search Console, publishing blogs and landing pages, and coordinating with designers for minor website changes.

Qualifications

• Proficiency in managing and maintaining WordPress websites, including customization and troubleshooting.
• Proficient in Keyword Research, On-Page SEO, and conducting SEO Audits.
• Skilled in Link Building techniques and strategies to enhance domain authority and search rankings.
• Experience with Web Analytics tools to track and optimize website performance and traffic.
• Knowledge of digital marketing trends, analytics, and tools to execute successful marketing strategies.
• Familiarity with tools like Google Analytics, Google Search Console, and SEO software is an advantage.

Responsibilities

• Maintain and update WordPress website — content updates, plugin updates, image uploads, and basic troubleshooting
• Assist in on-page SEO — meta tags, alt text, keyword placement, and internal linking
• Help manage our Google Business Profile and social media pages
• Monitor basic website performance using Google Analytics and Search Console
• Publish blog posts and landing pages as directed by the team
• Coordinate with vendors or designers for minor website changes

Skills

WordPress management

Keyword research

On-page SEO

SEO audits

Link building

Web analytics

Digital marketing knowledge

Tools

Google Analytics

Google Search Console

SEO software

Job description

Role Description

This is a full-time, on-site position in Chennai, for an SEO, WordPress & Digital Marketing Executive. The role involves managing and optimizing SEO efforts, performing keyword research, on-page optimization, conducting SEO audits, developing link-building strategies, analyzing web performance metrics, and maintaining WordPress websites. Driving digital marketing campaigns and analyzing their success will also be part of the responsibilities.

What You’ll Do

• Maintain and update our WordPress website — content updates, plugin updates, image uploads, and basic troubleshooting
• Assist in on-page SEO — meta tags, alt text, keyword placement, and internal linking
• Help manage our Google Business Profile and social media pages
• Monitor basic website performance using Google Analytics and Search Console
• Publish blog posts and landing pages as directed by the team
• Coordinate with vendors or designers for minor website changes

Qualifications

• Proficiency in managing and maintaining WordPress websites, including customization and troubleshooting. You will not be making new websites.
• Proficient in Keyword Research, On-Page SEO, and conducting SEO Audits.
• Skilled in Link Building techniques and strategies to enhance domain authority and search rankings.
• Experience with Web Analytics tools to track and optimize website performance and traffic.
• Knowledge of digital marketing trends, analytics, and tools to execute successful marketing strategies.
• Familiarity with tools like Google Analytics, Google Search Console, and SEO software is an advantage.

Company Description

Quascenta provides advanced validation lifecycle management software solutions designed to optimize compliance, efficiency, and cost-effectiveness for pharmaceutical manufacturing sites. Featuring innovative tools like eResiduePro, eProcessPro, and eLogBook, Quascenta addresses cleaning lifecycle, process lifecycle, and validation documentation challenges with tailored, powerful solutions. With over 20 years of proven expertise, Quascenta combines state-of-the‑art software with industry knowledge from experienced subject matter experts. Trusted by industry professionals, Quascenta’s products are designed to help organizations meet regulatory requirements effectively. Join us to contribute to a company that blends innovation, technology, and customer success.