Walk-in | Marketing Head

Prakash Chemtex (india) Limited; Hisar; On-site; INR 500,000 - 750,000; Full time

Job summary

Prakash Chemtex (india) Limited is seeking a marketing professional to lead advertising, brand management, and digital campaigns for its auto components business.

You will analyze performance with Google Analytics, collaborate with cross-functional teams, and develop strategies to boost brand awareness and lead generation. A 3–5 year track record and MBA/PGDM are preferred, with strong SEO/SEM knowledge and hands-on digital marketing experience.

Qualifications

• 3–5 years of experience in marketing roles.
• Graduate/MBA/PGDM in Advertising, Mass Communication or Marketing.
• Proven record of developing marketing strategies that drive results.
• Strong knowledge of digital marketing incl. SEO/SEM.

Responsibilities

• Stay up-to-date with industry trends and best practices in advertising, brand management, and strategic marketing.
• Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives.
• Analyze campaign performance using analytics tools like Google Analytics to optimize future campaigns.
• Manage digital marketing campaigns across various platforms, including Google Ads, social media, and email marketing.
• Develop marketing strategies to increase brand awareness and drive lead generation for the company's auto components business.

Skills

Marketing experience

Digital marketing

SEO/SEM

Campaign analytics

Education

Graduate/MBA/PGDM in Marketing

Tools

Google Analytics

Job description

Roles and Responsibilities

• Stay up-to-date with industry trends and best practices in advertising, brand management, and strategic marketing.


• Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives.


• Analyze campaign performance using analytics tools like Google Analytics to optimize future campaigns.


• Manage digital marketing campaigns across various platforms, including Google Ads, social media, and email marketing.


• Develop marketing strategies to increase brand awareness and drive lead generation for the company's auto components business.

Desired Candidate Profile

• 3-5 years of experience in a similar role or related field ( marketing).


• Graduate /MBA/PGDM degree from a reputed institution (Advertising/Mass Communication or Marketing preferred).


• Proven track record of developing successful marketing strategies that drive results.


• Strong understanding of digital marketing principles, including SEO/SEM techniques.