Vp - Marketing & Strategy

Eventrics Multi Tasking Solutions Pvt Ltd; Rajasthan; On-site; INR 9,000,000 - 11,000,000; Full time

Job summary

Eventrics Multi Tasking Solutions Pvt Ltd in Rajasthan seeks a visionary VP of Marketing & Brand to shape and execute a strategy for sustainable growth and market leadership in real estate. Lead integrated campaigns across digital, print, and experiential platforms; manage multi‑crore budgets; mentor senior marketing leaders; ensure brand consistency with corporate goals.

Requires MBA/PGDM in Marketing, 15+ years in marketing with 5+ years in a senior role, and strong leadership and stakeholder

Qualifications

• MBA/PGDM in Marketing or equivalent.
• 15+ years in marketing/branding; at least 5 years in a senior leadership role.
• Proven expertise in strategic marketing, brand management, and large-scale campaigns.
• Strong financial acumen with experience managing multi-crore budgets.

Responsibilities

• Define and lead the organisation’s marketing and brand vision, ensuring alignment with corporate strategy.
• Develop and execute integrated campaigns across digital, print, and experiential platforms.
• Drive innovation in branding, advertising, and customer engagement to differentiate the company in a competitive real estate market.
• Oversee marketing budgets, ensuring cost efficiency and ROI-driven initiatives.
• Establish strong vendor, agency, and media partnerships; benchmark against industry best practices.
• Represent the organisation in industry forums, conferences, and public platforms to enhance brand visibility.
• Lead cross-functional collaboration with Sales, Operations, and HR to ensure cohesive brand communication.
• Mentor and develop senior marketing leaders, fostering accountability, creativity, and excellence.

Skills

Strategic marketing

Brand management

Leadership

Budgeting & ROI

Stakeholder management

Digital marketing

Market research

Communication

Cross-functional collaboration

Education

MBA/PGDM in Marketing

Job description

SUMMARY

The Vice President – Marketing & Brand will be responsible for shaping and executing the organisation’s overall marketing and brand strategy to drive sustainable growth, enhance market leadership, and strengthen customer trust. This role demands visionary leadership, strategic decision-making, and the ability to translate business objectives into impactful marketing initiatives. The VP will oversee all marketing functions, manage large-scale budgets, build high-performing teams, and ensure alignment of brand identity with organisational goals.

KEY RESPONSIBILITIES

• Define and lead the organisation’s marketing and brand vision, ensuring alignment with corporate strategy.
• Develop and execute integrated marketing campaigns across digital, print, and experiential platforms.
• Drive innovation in branding, advertising, and customer engagement to differentiate the company in a competitive real estate market.
• Oversee marketing budgets, ensuring cost efficiency and ROI-driven initiatives.
• Establish strong vendor, agency, and media partnerships while benchmarking against industry best practices.
• Represent the organisation in industry forums, conferences, and public platforms to enhance brand visibility.
• Lead cross-functional collaboration with Sales, Operations, and HR to ensure cohesive brand communication.
• Mentor and develop senior marketing leaders, fostering a culture of accountability, creativity, and excellence.
• Monitor market trends, competitor strategies, and customer insights to refine brand positioning.
• Ensure compliance with regulatory requirements and adherence to company SOPs and brand guidelines.

JOB PROFILE

• Education: MBA/PGDM in Marketing or equivalent.
• Experience: Minimum 15 years in marketing, branding, or communications, with at least 5 years in a senior leadership role.
• Proven expertise in strategic marketing, brand management, and large-scale campaign execution.
• Strong financial acumen with experience in managing multi-crore marketing budgets.
• Excellent leadership, stakeholder management, and decision-making skills.
• Ability to drive innovation, digital transformation, and customer-centric strategies.
• Strong communication and presentation skills with board-level exposure.

COMPETENCIES REQUIRED

• Behavioral
• Functional
• Leadership
• Communication
• Strategic Marketing
• Visionary Leadership
• Collaboration
• Digital Marketing & Analytics
• Stakeholder Management
• Problem Solving
• Brand Strategy & Positioning
• Change Leadership
• Adaptability
• Market Research & Benchmarking
• Decision Making
• Customer Focus
• Budgeting & ROI Analysis
• People Development

Pay: ₹10,000,000.00 per year

Work Location: In person