Visual Communication Associate

The Souled Store Pvt. Ltd.; Mumbai; On-site; INR 300,000 - 600,000; Full time

Job summary

The Souled Store is a dynamic youth casual-wear brand expanding into multiple lifestyle categories. We seek a Visual Communication Associate with a strong eye for design, culture, and digital content to collaborate with our creative team across social media, campaigns, and product launches.

The role emphasizes trend awareness and turning ideas into engaging visuals. Join a fast-growing company with a culture of ownership and curiosity.

Qualifications

• 1–3 years of relevant experience in Visual Communication or Graphic Design.
• Portfolio required showcasing professional design work.
• Proficiency in Photoshop and Illustrator with strong layout and typography skills.
• Attention to detail and ability to manage multiple briefs and meet deadlines.

Responsibilities

• Create visuals for social media, website, app, emailers, campaigns, and product launches.
• Own briefs from concept to final delivery, work on layouts, typography, product imagery, and campaign adaptations.
• Research trends across fashion, pop culture, advertising, and social media.
• Collaborate with designers and creative team.
• Experiment with new design formats and AI-assisted creative tools.

Skills

Proficiency in Photoshop

Proficiency in Illustrator

Layout design

Typography

Attention to detail

Education

Visual Communication / Graphic Design degree

Tools

Adobe Photoshop

Adobe Illustrator

Job description

Designation: Visual Communication Associate

About Us :

The Souled Store is a homegrown youth casual-wear brand founded in 2013. Today, we are one of India’s largest online merchandising platforms, with licensing partnerships including Disney, Warner Bros., WWE, IPL and Viacom18 among others. We create products inspired by pop culture superheroes, movies, TV shows, and cartoons—while also staying deeply rooted in evolving youth fashion and lifestyle trends. Alongside our core men’s and women’s apparel categories, we are actively expanding into new product lines such as activewear, Supima products, personal care (perfumes), footwear and backpacks. While we began as a digital-first brand, we have steadily expanded into offline retail and currently operate 80+ stores across India, with further pan-India expansion underway. The Souled Store was built on a simple belief: people do their best work when they love what they do. We believe work should be driven by ownership, curiosity, and leadership at every level—not just by titles. If you resonate with our culture and want to be part of an aggressively scaling, consumer-first brand, we’d love to have you join us.

Role Overview:

We’re looking for a Visual Communication Associate with a strong eye for design, culture, fashion, and digital content. You’ll work closely with the creative team to develop engaging visual creatives across social media, digital platforms, campaigns, and product launches. This role is ideal for someone who enjoys experimenting with design, staying on top of visual trends, and turning ideas into compelling digital creatives.

Key Responsibilities:

• Create Visuals for social media, website, app, emailers, campaigns, and product launches.
• Own briefs from concept to final delivery, Work on layouts, typography, product imagery, and campaign adaptations.
• Research trends across fashion, pop culture, advertising, and social media.
• Collaborate with designers and creative team.
• Experiment with new design formats and AI-assisted creative tools.

What We’re Looking For:

• 1–3 years of relevant experience, with a background in Visual Communication, Graphic Design, or a related field.
• Proficiency in Photoshop and Illustrator, with strong layout, typography, colour, and composition skills.
• Attention to detail, ownership, and the ability to manage multiple briefs, meet deadlines, and respond to feedback.

Portfolio: Required—showcase your best professional, freelance design work.