Social Media & Creative Designer

IGCS India; New Delhi; On-site; INR 1,500,000 - 2,200,000; Full time

Job summary

IGCS India in Delhi is seeking a Senior Social Media & Creative Designer to manage our social channels and craft visually compelling digital content. The ideal candidate brings a strong sense of branding, trend awareness, and the ability to translate ideas into engaging posts, banners, reels, and campaigns across Instagram, Facebook, LinkedIn, YouTube, and more.

You will collaborate with the marketing team, maintain consistent visual identity, and deliver high-quality creatives within deadlines

Qualifications

• Proficient in Adobe Photoshop and Illustrator.
• Experience with Canva and other modern design tools.
• Knowledge of video editing and short-form content creation.
• Strong understanding of social media platforms and their formats.
• Good understanding of color, typography, composition, spacing and visual hierarchy.
• Ability to create original and engaging design concepts.
• Understanding of branding and maintaining visual consistency.
• Ability to manage multiple projects simultaneously.
• Good communication to interpret creative briefs.

Responsibilities

• Create engaging social media posts, banners, creatives, stories, reels, and promotional graphics.
• Design content for Instagram, Facebook, LinkedIn, YouTube and other digital channels.
• Develop creatives according to brand identity and marketing requirements.
• Plan and design content for campaigns, promotions, festivals, events and launches.
• Create short-form video content, reels and basic motion graphics when required.
• Collaborate with marketing to convert briefs into designs.
• Maintain consistency in branding, colors, typography, layouts and visual style.
• Research trends to improve engagement.
• Resize and optimize creatives for different platforms.
• Assist in developing concepts for digital marketing campaigns.

Skills

Adobe Photoshop

Adobe Illustrator

Canva

Video editing

Social media platforms

Color & typography

Original concepts

Branding consistency

Multitasking

Communication

Education

Graphic Design or related field

Tools

Adobe Premiere Pro

After Effects

Motion graphics

Job description

Job Title: Social Media & Creative Designer

Department: Marketing / Creative
Employment Type: Full-Time
Experience: 13 Years
Location: Mayur Vihar, Phase - II

Job Overview

We are looking for a creative and enthusiastic Social Media & Creative Designer to manage our social media presence and create visually engaging content for digital platforms.

The ideal candidate should have a strong sense of design, creativity, branding, and social media trends, along with the ability to turn ideas into attractive and engaging visual content.

Key Responsibilities

• Create engaging and professional social media posts, banners, creatives, stories, reels, and promotional graphics.
• Design creative content for platforms such as Instagram, Facebook, LinkedIn, YouTube, and other digital channels.
• Develop social media creatives according to the company's brand identity and marketing requirements.
• Plan and design content for social media campaigns, promotions, festivals, events, and product/service launches.
• Create visually appealing short-form video content, reels, and basic motion graphics when required.
• Work closely with the marketing and content team to understand campaign requirements and convert ideas into creative designs.
• Maintain consistency in branding, colors, typography, layouts, and visual style across all platforms.
• Research current social media trends, design trends, formats, and competitor content to improve engagement.
• Resize and optimize creatives according to the requirements of different social media platforms.
• Assist in developing creative concepts for digital marketing campaigns and advertisements.
• Manage multiple design tasks and deliver creatives within deadlines.
• Make revisions and improvements based on feedback from the marketing/management team.
• Organize and maintain creative assets, templates, source files, and brand materials.

Required Skills

• Good knowledge of Adobe Photoshop and Adobe Illustrator.
• Experience with Canva and other modern design tools.
• Knowledge of video editing and short-form content creation is preferred.
• Strong understanding of social media platforms and their creative formats.
• Good understanding of color combinations, typography, composition, spacing, and visual hierarchy.
• Ability to create original and engaging design concepts.
• Good understanding of branding and maintaining visual consistency.
• Ability to work on multiple projects simultaneously.
• Good communication skills and ability to understand creative briefs.

Preferred Skills

• Experience with Adobe Premiere Pro / After Effects.
• Knowledge of motion graphics and animation.
• Basic understanding of social media marketing and digital advertising.
• Knowledge of current Instagram, Facebook, LinkedIn, and YouTube content trends.
• Basic understanding of AI-based creative and design tools.
• Experience in creating creatives for paid social media advertisements.

Qualifications

• Bachelor's degree or’ diploma in Graphic Design, Visual Communication, Fine Arts, Digital Marketing, or a related field is preferred.
• Relevant experience in graphic design, social media design, or digital marketing will be considered.

What We Are Looking For

We are looking for someone who is:

• Creative and detail-oriented
• Proactive and willing to learn
• Updated with current social media and design trends
• Able to work independently as well as with a team
• Good at managing deadlinesComfortable taking feedback and improving designs
• Focused on creating visually appealing and result-oriented content

Portfolio

Candidates are required to share their portfolio or previous creative work along with their application.

Portfolio may include:

• Social media posts
• Brand creatives
• Advertisements
• Reels/videos
• Banners
• Campaign designs
• Other creative projects