We are looking for a skilled, creative, and performance-oriented Video Editor to join our Content & Creative team and take ownership of video post-production across our digital content ecosystem.The role will involve editing YouTube Shorts, Instagram Reels, long-form YouTube videos, educational content, interviews, promotional videos, campaign assets, and other digital-first formats. You will work closely with content, marketing, design, and performance teams to transform raw footage, creative concepts, and source material into compelling, platform-optimized content.This is not purely an execution-focused editing role. The ideal candidate understands how editing influences audience attention, retention, engagement, and content performance. You should have a strong understanding of hooks, pacing, narrative structure, visual storytelling, pattern interruption, on-screen typography, motion, sound design, and other techniques that contribute to sustained viewer attention.A major part of this role will also involve integrating AI into the video production workflow. We expect modern editors to go beyond conventional editing software and understand how AI can accelerate ideation, production, enhancement, personalization, and content repurposing. This may include AI-generated video sequences, images, backgrounds, voiceovers, visual assets, avatars, animations, captions, translations, audio enhancement, generative effects, creative variations, and other emerging production techniques.You will be expected to evaluate and adopt relevant AI tools and workflows where they improve production speed, creative quality, experimentation, or scalability. The objective is not to use AI simply because it is available, but to combine AI capabilities with professional creative judgment to produce content that feels intentional, authentic, and aligned with the brand.For short-form content, you will be expected to create strong openings, establish context quickly, maintain momentum, and use modern visual techniques appropriately to maximize watch time and engagement. For long-form content, you will focus on narrative flow, information hierarchy, pacing, storytelling, visual variety, and retention throughout the viewing experience.You will also be expected to continuously monitor emerging content formats, editing styles, creator techniques, AI-generated content workflows, platform trends, and digital production technologies. The ability to identify useful trends while maintaining a consistent professional brand standard will be important.Performance and audience data will be an important part of the creative process. You will collaborate with the broader team to understand content performance, identify opportunities for improvement, and incorporate insights into future edits. This may include experimenting with different hooks, openings, pacing structures, visual treatments, captions, AI-generated elements, and content formats.The successful candidate will combine strong technical editing capabilities, creative judgment, understanding of digital audiences, AI fluency, attention to detail, and a genuine interest in creating content that performs. You should be comfortable working in a fast-paced environment, managing multiple deliverables, experimenting with new technologies, and maintaining a consistently high production standard.
Responsibilities
- Edit high-quality short-form content for YouTube Shorts, Instagram Reels, and other digital platforms.
- Edit long-form YouTube videos with a strong focus on storytelling, pacing, structure, audience retention, and overall viewing experience.
- Transform raw footage, scripts, interviews, presentations, podcasts, screen recordings, and other source material into polished, publication-ready content.
- Develop compelling opening sequences and hooks designed to capture audience attention within the initial seconds of a video.
- Apply professional editing techniques including pacing, jump cuts, punch-ins, B-roll, visual transitions, screen recordings, motion elements, and other visual treatments where appropriate.
- Develop clear and visually engaging captions, subtitles, kinetic typography, and on-screen text while maintaining brand consistency.
- Incorporate professional music, sound effects, audio transitions, dialogue enhancement, and sound design to strengthen storytelling and viewer engagement.
- Identify and remove unnecessary pauses, repetition, weak sections, and other elements that negatively impact content flow and retention.
- Repurpose long-form content into multiple short-form assets while adapting the narrative, hook, pacing, and visual treatment for each platform.
- Integrate AI-generated video, images, animations, voiceovers, avatars, backgrounds, visual effects, and other generative assets into content where they provide genuine creative or production value.
- Use AI-assisted workflows for ideation, scripting support, visual development, editing assistance, captioning, transcription, translation, audio enhancement, asset generation, and content repurposing.
- Experiment with emerging generative AI tools to create new visual formats, creative concepts, production techniques, and scalable content workflows.
- Evaluate AI-generated assets critically and refine them through professional editing to ensure visual quality, consistency, accuracy, and brand alignment.
- Develop creative variations of hooks, openings, visual treatments, captions, and AI-generated elements for content testing and performance optimization.
- Optimize video compositions, framing, aspect ratios, safe zones, subtitles, and other technical elements for different platforms and placements.
- Collaborate with content strategists, writers, designers, marketers, and performance teams to translate creative objectives into effective video content.
- Review audience engagement, watch time, retention patterns, and other performance indicators and incorporate relevant insights into future editing and content decisions.
- Monitor emerging video formats, editing trends, creator techniques, AI technologies, and platform developments to continuously improve production quality and effectiveness.
- Maintain structured project files, source footage, AI-generated assets, graphics, audio, project files, prompts where relevant, and final exports for efficient collaboration and future repurposing.
- Ensure all published content meets established standards for visual quality, brand consistency, technical accuracy, originality, and platform specifications.
Requirements
- 1 to 4 years of professional experience in video editing, preferably across digital media, content marketing, advertising, creator content, or brand communications.
- Strong proficiency in Adobe Premiere Pro, DaVinci Resolve, Final Cut Pro, or an equivalent professional video editing platform.
- Demonstrated experience editing short-form content for YouTube Shorts, Instagram Reels, or similar platforms.
- Experience editing long-form YouTube content with an understanding of narrative structure, pacing, and audience retention.
- Strong understanding of hooks, storytelling, pacing, visual hierarchy, audience psychology, and digital content consumption patterns.
- Strong command of typography, composition, framing, visual rhythm, and on-screen communication.
- Ability to translate creative briefs, scripts, and raw footage into coherent and engaging visual narratives.
- Working knowledge of AI-powered creative and content production tools, with the ability to incorporate AI-generated assets into professional video workflows.
- Understanding of generative AI capabilities across video, image, audio, voice, animation, and content production.
- Ability to evaluate AI-generated content for quality, consistency, realism, relevance, and brand suitability.
- Good understanding of audio editing, music selection, sound effects, dialogue cleanup, and basic sound mixing.
- Strong attention to detail across editing, captions, transitions, audio, visual consistency, spelling, framing, and final exports.
- Ability to independently assess footage and make informed creative decisions without requiring detailed instructions for every edit.
- Ability to manage multiple projects and deliverables within defined timelines while maintaining production quality.
- Strong communication and collaboration skills with the ability to incorporate feedback from multiple stakeholders.
- Willingness to use audience and performance insights to continuously refine creative decisions and editing approaches.