TPM/RGM Practice SME

Cognizant; Chennai; On-site; INR 3,500,000 - 5,200,000; Full time

Job summary

Cognizant’s ISG seeks a senior TPM & RGM Practice SME for the Consumer Goods practice. This role is the domain authority for Trade Promotion Management and Revenue Growth Management, driving pre-sales solutioning and advisory support on client engagements.

Primary focus: Salesforce CG Cloud TPM (first) and XTEL TPM/RGM (second). You will lead solution design workshops, respond to RFPs/RFIs, develop reference architectures, and help grow Cognizant’s TPM/RGM CoE with partner alliances.

Qualifications

• Deep functional expertise in TPM and RGM.
• Hands-on experience with Salesforce CG Cloud TPM.
• Hands-on experience with XTEL TPM/RGM.
• Experience on at least 2 full-cycle TPM/RGM implementations.
• Excellent executive communication and presentation skills.
• Experience in client-facing roles.
• 12–15 years in IT Delivery, consulting or CPG domain.
• 6+ years in TPM/RGM domain.

Responsibilities

• Lead TPM/RGM domain leadership across Cognizant’s Consumer Goods practice.
• Drive pre-sales solutioning, PoC demonstrations for Salesforce CG Cloud and XTEL.
• Collaborate with Sales and Delivery on pursuit strategy and reusable solution assets.
• Publish whitepapers and participate in industry forums to share TPM/RGM insights.
• Mentor junior consultants within the Consumer Goods practice.
• Manage alliance with Salesforce CG Cloud and XTEL; build joint GTM collateral.

Skills

TPM/RGM domain expertise

Salesforce CG Cloud TPM

XTEL TPM/RGM

Solution design & pre-sales

Executive communication

Tools

Salesforce CG Cloud

XTEL

MuleSoft integration

SAP/Oracle ERP integration

Job description

TPM & RGM Practice SME

About the Role

Cognizant’s Industry Solutions Group (ISG) is seeking a senior TPM & RGM Practice SME for the Consumer Goods practice. This individual will serve as Cognizant’s primary domain authority for Trade Promotion Management and Revenue Growth Management — driving pre-sales solutioning, building platform alliances, representing Cognizant at industry forums, and providing functional advisory support on client engagements.

Primary platform focus: Salesforce Consumer Goods Cloud TPM (first preference) and XTEL TPM/RGM (second preference).

Key Responsibilities

Domain & Solutioning Leadership

• Serve as the TPM/RGM domain authority across Cognizant’s Consumer Goods practice — designing end-to-end solution architectures covering trade planning, fund management, promotion execution, deduction management, and RGM analytics.
• Lead client solution design workshops and discovery sessions, driving alignment between business objectives (volume, margin, trade ROI) and platform capabilities.

Pre-Sales & Bid Support

• Lead RFP/RFI responses as the primary TPM/RGM domain voice — authoring solution narratives, effort models, and PoC demonstrations for Salesforce CG Cloud and XTEL engagements.
• Collaborate with Sales and Delivery teams on pursuit strategy and competitive positioning; build and maintain reusable solution accelerators, proposal templates, and reference architectures.

Thought Leadership & Practice Development

• Publish whitepapers, point-of-view papers, and industry blogs on TPM/RGM trends, platform innovations, and CPG commercial technology; represent Cognizant at conferences and speaking engagements.
• Build and contribute to Cognizant’s TPM/RGM CoE — defining best practices, developing delivery playbooks and reusable assets, and mentoring junior consultants within the Consumer Goods practice.

Alliance & Partnership Management

• Serve as Cognizant’s primary relationship manager with key TPM/RGM platform partners — Salesforce CG Cloud, XTEL, and relevant ISVs — nurturing joint GTM engagement, co-sell pipeline, and aligned solution roadmaps.
• Track partner roadmaps and identify partnership opportunities with CPG ecosystem players (o9, Anaplan, BluePlanner) to extend Cognizant’s TPM/RGM service portfolio; develop joint collateral and partner sales plays.

Industry Forum Participation & External Engagement

• Represent Cognizant at CPG technology conferences and industry forums (Salesforce Consumer Goods Summit, CGT events, XTEL user groups); deliver presentations and panel discussions on trade transformation and AI-driven RGM.
• Engage analyst communities (Gartner, Forrester, IDC) to position Cognizant’s capabilities; build an external professional network across CPG trade marketing and technology communities to generate leads and surface new service opportunities.

Techno-Functional Lead — Customer Project Support

• Serve as senior functional advisor on select engagements — providing domain expertise during blueprint, fit-gap, and go-live phases without owning day-to-day workstream delivery.
• Act as the functional escalation point for delivery teams — resolving complex design decisions and conducting periodic quality reviews of solution documents and test plans.

Required Qualifications & Skills

Domain & Technical Skills

• Deep functional expertise in TPM (trade planning, fund management, promotion execution, settlement, deduction management, post-event analytics) and RGM (pricing strategy, pack-price architecture, mix management, net revenue optimization).
• Hands-on experience with Salesforce Consumer Goods Cloud TPM (primary) — account planning, fund configuration, promotion lifecycle, deduction management, and MuleSoft integration patterns.
• Hands-on experience with XTEL TPM/RGM (second preference) — trade fund setup, promotion planning, claims processing, and SAP/Oracle ERP integration architecture.
• Experience on at least 2 full-cycle TPM/RGM implementations; proficiency in delivery artifacts (BRDs, fit-gap documents, configuration workbooks, UAT scripts) and platform partner/alliance engagement.

Pre-Sales & Consulting Skills

• Excellent executive communication and presentation skills — able to influence VP/Director-level stakeholders; proven track record contributing to and winning CPG/Consumer Goods RFPs.
• Strong analytical and problem-structuring skills; ability to translate business challenges into platform solutions and produce high-quality proposals, PoVs, and solution collateral.

Experience Requirements

Dimension

Requirement

Total Experience

12–15 years in IT Delivery, consulting or CPG domain

TPM/RGM Domain

6+ years in Trade Promotion or Revenue Growth Management

Techno-Functional Lead

4+ years leading functional workstreams on TPM/RGM platform implementations

Salesforce CG Cloud / XTEL

3+ years hands-on on Salesforce CG Cloud TPM (preferred) or XTEL TPM/RGM; both is a strong advantage

Pre-Sales / Bid Work

2+ years contributing to RFP responses and client solutioning

Client-Facing Roles

Experience managing stakeholder relationships at Director level

Cognizant is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.