DEPARTMENT-1 CFOs Office
DEPARTMENT-2 Direct Marketing
Country India
Skills
Skill
Team Handling Administration Sales & Marketing Skills
Under Graduate
CERTIFICATION
Job Description
Job Purpose
- 1. To increase customer profitability through effective cross sales and up sell framework
- 2. Continuous Process refinement for enhanced marketing ROI
- 3. Manage a team of 45 sales managers and skip level team of around 50 Direct Sales Executives
- 4. Bring in best practices to offer excellent experience while on boarding customers and generate more leads through servicing
- 5. Maximize sales productivity of the team and achieve sales targets
- 6. Provide field support to direct reports by joining them on calls and providing coaching and feedback based on performance
- 7. To emphasize on talent retention and managing attrition
- 8. To maintain high morale and engagement levels of the teams by providing constructive feedback and fostering right environment.
- 9. Adhere to a proper business work ethic and create a similar expectation of direct reports/peers
- 10. Ensure high quality and high persistency of business generated to support long-term profitability of the company
Key Challenges for the role
- To drive adoption of Service to sales approach on the Orphan customer.
- To ensure differentiated and segmented approach to various campaigns
- To manage attrition of the front line sales force and limited availability of quality talent.
Key Result Areas
KRA (Accountabilities) (Max 1325 Characters)
Supporting Actions (Max 1325 Characters)
KRA1
- 1. To increase customer profitability through effective cross sales and up sell framework
- 2. Continuous Process refinement for enhanced marketing ROI
- 3. Manage a team of 45 sales managers and skip level team of around 50 Direct Sales Executives
- 4. Bring in best practices to offer excellent experience while on boarding customers and generate more leads through servicing
- 5. Maximize sales productivity of the team and achieve sales targets
- 6. Provide field support to direct reports by joining them on calls and providing coaching and feedback based on performance
- 7. To emphasize on talent retention and managing attrition
- 8. To maintain high morale and engagement levels of the teams by providing constructive feedback and fostering right environment.
- 9. Adhere to a proper business work ethic and create a similar expectation of direct reports/peers
- 10. Ensure high quality and high persistency of business generated to support long-term profitability of the company