TL - Admissions

21K Group; Bengaluru; On-site; INR 1,800,000 - 2,800,000; Full time

Benefits offered by this job

Performance-based incentives

Onsite in Bangalore

Job summary

21K School is seeking a Team Lead – Admissions to steer the Admissions Sales team, drive lead conversions, and hit revenue targets. You will ensure a high-quality counselling experience for prospective parents and students, leading performance reviews and coaching to maximise conversions.

The role demands strong sales leadership, team management, and stakeholder coordination with cross-functional teams including Marketing, Academic, and Operations.

Qualifications

• Educational Qualification: Any Graduate / Bachelor’s Degree.
• Experience: 4+ years in Sales, with at least 2+ years as a Sales Team Lead / Admissions Team Lead.
• Experience managing and mentoring a sales or admissions team.
• Strong understanding of sales funnels, lead management, conversion, and revenue generation.
• Excellent verbal and written communication skills.
• Good knowledge of Google Sheets, Microsoft Excel, PowerPoint, and CRM systems.
• EdTech, Education, Admissions or Inside Sales experience is a plus.

Responsibilities

• Lead, manage, and motivate the Admissions/Sales team to achieve targets.
• Monitor performance against lead conversion, enrolment, and revenue targets.
• Conduct daily team huddles and performance reviews to track pipeline, follow-ups, conversions, and challenges.
• Allocate and monitor leads to maximise utilisation and conversion opportunities.
• Coach and mentor team on consultative selling, counselling, objection handling, follow-ups, and closing techniques.
• Maintain CRM hygiene and timely lead updates; ensure accurate pipeline management.
• Prepare and maintain sales MIS, dashboards, and performance reports.
• Collaborate with Marketing, Academic, Operations, Finance, and Support teams.

Skills

Sales leadership

Team management

Counselling

CRM proficiency

Lead management

Google Sheets

Excel

PowerPoint

Education

Any Graduate / Bachelor’s Degree

Tools

Google Sheets

Microsoft Excel

PowerPoint

CRM systems

Job description

21K School is a global online school providing flexible, future-ready education to students across 70+ countries. We focus on personalised learning, innovative teaching methodologies, and preparing students for a rapidly changing world.

Our mission is to make quality education accessible, flexible, and engaging for learners globally.

With a growing international student community, 21K School offers an inclusive, collaborative, and growth-oriented work culture where employees can take ownership, drive results, and contribute to meaningful outcomes in education.

• Work with a growing global EdTech organisation.
• Work from our Bangalore office.
• Lead and manage an admissions-focused sales team.
• Interact with parents and students from diverse backgrounds.
• Performance-driven and collaborative work culture.
• Opportunity for career growth and leadership development.
• Performance-based incentives.

Position Summary

The Team Lead – Admissions will be responsible for leading and managing the Admissions Sales team, driving lead conversions, achieving revenue targets, and ensuring a high-quality counselling experience for prospective parents and students.

The role requires strong sales leadership, team management, performance tracking, coaching, stakeholder management, and target ownership . The ideal candidate should have 4+ years of sales experience, including at least 2 years of experience managing a Sales/Admissions team .

Key stakeholders: Admissions Counsellors, Sales Team, Marketing Team, Academic Team, Operations Team, Finance Team, and Parents/Prospective Students.

Key Responsibilities

• Lead, manage, and motivate the Admissions/Sales team to achieve daily, monthly, and quarterly targets.
• Monitor individual and team performance against lead conversion, enrolment, and revenue targets.
• Conduct daily team huddles and performance reviews to track pipeline, follow-ups, conversions, and key challenges.
• Allocate and monitor leads effectively to ensure maximum utilisation and conversion opportunities.
• Coach and mentor team members on consultative selling, counselling, objection handling, follow-ups, and closing techniques.
• Conduct regular call audits and provide constructive feedback to improve counselling quality and conversion performance.
• Track the complete sales funnel from lead generation and counselling to application and final enrolment.
• Identify performance gaps and implement action plans to improve individual and team productivity.
• Handle escalations from prospective parents and support the team in resolving complex sales or admission-related concerns.
• Work closely with Marketing to provide feedback on lead quality, campaign performance, and lead generation requirements.
• Coordinate with Academic, Operations, Finance, and Customer Support teams to ensure a smooth admission and enrolment experience.
• Prepare and maintain accurate sales MIS, dashboards, and performance reports using Google Sheets/Excel.
• Analyse sales data, conversion trends, and team performance to identify opportunities for improvement.
• Ensure CRM hygiene, timely lead updates, follow-ups, and accurate pipeline management.
• Drive a strong performance-oriented and customer-centric culture within the team.
• Take ownership of achieving assigned admission and revenue targets.
• Achievement of monthly and quarterly admission and revenue targets.
• Consistent improvement in team productivity and conversion rates.
• Effective lead allocation, follow-up, and pipeline management.
• Strong counselling quality and objection-handling performance.
• Regular coaching and performance improvement of team members.
• Accurate and timely CRM and MIS updates.
• Effective resolution of escalated parent queries.
• Improved lead-to-enrolment conversion.
• Strong collaboration with cross-functional teams.
• Overall contribution towards Admissions and Revenue growth.

Preferred Qualifications

• Educational Qualification: Any Graduate / Bachelor’s Degree.
• Experience: Minimum 4+ years of experience in Sales , with at least 2+ years of experience as a Sales Team Lead / Admissions Team Lead / similar leadership role .
• Experience managing and mentoring a sales or admissions team.
• Strong understanding of sales funnels, lead management, conversion, and revenue generation.
• Excellent verbal and written communication skills.
• Strong negotiation, persuasion, objection-handling, and relationship-building skills.
• Good knowledge of Google Sheets, Microsoft Excel, PowerPoint , and CRM systems.
• Strong analytical and problem-solving skills with the ability to interpret sales data and performance metrics.
• Strong team management, coaching, and stakeholder management abilities.
• Experience in EdTech, Education, Admissions, B2C Sales, or Inside Sales will be an added advantage.
• Candidates with a strong target-oriented and performance-driven approach are preferred.

KPIs

• Monthly and quarterly admission targets achieved.
• Revenue target achievement.
• Lead-to-counselling conversion rate.
• Counselling-to-enrolment conversion rate.
• Team productivity and individual target achievement.
• Lead follow-up and response turnaround time.
• Sales pipeline and lead ageing.
• CRM data accuracy and compliance.
• Call quality and counselling performance.
• Team attrition, engagement, and performance improvement.
• Customer/parent experience and escalation resolution.

Why Join Us

• Onsite opportunity in Bangalore.
• Performance-based incentives.
• Leadership opportunity in a growing global EdTech organization.
• Opportunity to lead and develop a high-performing admissions team.
• Exposure to parents and students from diverse geographies.
• Structured learning and career growth opportunities.
• Performance-driven and collaborative work environment.
• Opportunity to contribute directly to the organization's admissions and revenue growth.