Territory Manager - OWN

Airtel

Punjab

On-site

INR 450,000 - 750,000

Full time

7 days ago
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Job summary

Airtel is seeking a Territory Sales Manager to lead frontline sales across a defined territory in India. You will drive revenue, manage partners, and execute GTM strategies to grow market share while delivering strong customer service and operational efficiency.

The role requires 2+ years in sales, preferably in telecom or FMCG, with a focus on retail networks, BTL activities, and brand visibility. You will report to the Regional Head and collaborate with marketing, finance, and HR teams.

Qualifications

  • Total Experience 2+ years of experience in sales, preferably Telecom / FMCG.
  • Strong communication and negotiation skills.
  • Ability to build and manage channel partnerships and retailers.

Responsibilities

  • Drive revenue growth by focusing on new & existing partners and expanding the company's footprint within the territory.
  • Optimize the sales and distribution network to enhance market penetration.
  • Strengthen the distribution ecosystem by increasing BTL activities and ensuring coverage.
  • Ensure brand visibility through GTM merchandising activities to drive adds.
  • Maintain stock levels across the territory and ensure timely order fulfillment.

Skills

Sales techniques
MS Office

Tools

MS Office

Job description

1 - 2 Years


Employee


Job Description


JOB DESCRIPTION


Born in 1995, Airtel aims to offer global connectivity and unlock endless opportunities. Our presence is positioned to serve nearly 96% of the nation's population with infrastructure to sustain cutting-edge technologies such as 5G, IoT, IQ, and Airtel Black. At Airtel, we strive to go beyond our duties to create impactful solutions for consumers, while also preserving the ecological balance.


We create impact, take early ownership, and experiment with different career paths as part of our cultural fabric. Here’s what you will get to experience as an Airtel employee:


Limitless Impact:


You get to make a difference to internal and external customers by taking small and big ideas to success and therefore leaving footprints at the scale of billions. And beyond. Limitless Ownership:


You get to go above and beyond to take responsibility, challenge the norms and take risks to create big things in more ways than one. Limitless Careers:


You have the freedom to imagine, and an open canvas available to you to experiment and implement new ideas to gain depth and breadth of experiences.


So come join us, and #BeLimitless. Because you are.


Job Title Territory Sales Manager - OWN

Designation Territory Sales Manager

Job Code

Function D2C

Sub-Function Homes

Location

Level/Grade Senior Executive

Position Description

The purpose of this role is to be at the frontline of the business for an entire territory with the responsibility of driving sales and end-to-end customer service. The role demands a manager who can increase market share, revenue and execute the GTM strategy. Also, the role requires to engage with partners & foster business relationships to enhance business for D2C.


Organizational Relationship

Reporting To Regional Head (~ Zonal / Area Sales Manager)


Total number of employees supervised by you DIRECTLY or INDIRECTLY

Directly - -


Indirectly - -


Key Responsibilities & Accountabilities

Drive revenue growth by focusing on new & existing partners and expanding the company's footprint within the territory.


Optimize the sales and distribution network to enhance market penetration.


Strengthen the distribution ecosystem by increasing BTL activities in areas of operation, effective coverage, and transacting outlets.


Ensure brand visibility through organized go-to market merchandising activities to drive gross & net adds.


Maintain adequate stock levels of various components in the inventory within the territory.


Customer Experience:

Implement processes to enhance the overall customer experience, customer satisfaction, and issue resolution.


Ensure compliance with policies and processes by the retail / distribution partners and ensure customer SLAs are met.


Lead timely closure of service request loops & intervene and handle complaints in case of escalations.


Stakeholder Management:

Manage & expand retailer network through incentives, seamless grievance redressal and quality of service.


Form partnerships and train retailers on product features / sales techniques / market positioning to strengthen the D2C business.


Effectively implement active relationship management programs & negotiate agreements with partners to ensure mutually beneficial terms and conditions.


Maintain industry best practices to enhance the efficiency and competitiveness of services. Collect feedback and generate regular reports for improved management.


People Management

Lead the territory team and update their knowledge base to cater to the organizational need. Coordinate between D2C Zonal / Area managers of sales and service.


Manage the team responsible for installing, servicing, and repairing structures and major components.


Anchor trainings as required for team member development.


Own and manage a strong people connects at all levels across the organization.


Collaborate with central functions such as marketing, finance, and HR to ensure alignment with broader company policies.


Knowledge, Certifications and Experience

Total Experience 2+ years of experience in sales preferably Telecom / FMCG


Key Interactions

Internal / External Stakeholders


(Internal means - External to the department and internal to the organization; External means - External to the organization)


Internal Zonal / Area Sales Managers & Field Sales Executives


External Channel Partners & Retailers / Distributors / Local Cable Operators


Skills and Competencies

Proficiency in sales and marketing techniques


Basic knowledge of MS Office: Excel, PowerPoint, Word & Outlook


Leadership and Behavioural Competencies

Problem Solving


Analytical Skills


Interpersonal Skills


Teamwork and Collaboration


Result Orientation


Customer Obsession


Positive Drive and Energy


Job Snapshot

Updated Date

01-10-2026


Job ID

Job_10781


Function

DTC


Location
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