Territory Manager

Century Plyboards (I) Limited; Surat; On-site; INR 600,000 - 800,000; Full time

Job summary

Century Plyboards (India) Ltd. seeks a Territory Manager to drive Particle Board product sales in the assigned territory.

You will develop dealer networks, manage distributors, and boost product visibility while meeting targets and expanding market reach among carpenters, contractors, and designers. Ideal candidate has 3–6 years in plywood/building materials with strong negotiation and market development skills.

Qualifications

• Graduate in any discipline; MBA in Sales/Marketing preferred.
• 3–6 years experience in plywood/MDF/particle board/building materials industry.

Responsibilities

• Achieve monthly and annual sales targets for Particle Board products.
• Identify and appoint new dealers and distributors in the territory.
• Increase market penetration and expand the customer base.
• Promote Particle Board products to furniture manufacturers, contractors, and interior designers.
• Maintain strong relationships with dealers and distributors; ensure stock at distributor/dealer levels.

Skills

Strong sales skills

Negotiation skills

Dealer network development

Market analysis

Business development

Education

MBA in Sales/Marketing (preferred)

Graduate in any discipline

Job description

Job Description

Job Title: Territory Manager

Company: Century Plyboards (India) Ltd.

Department: Sales

Location:

Salary : Depends on Current CTC and Interview

Job Summary

The Territory Manager will be responsible for driving sales growth of Particle Board products in the assigned territory by developing strong dealer networks, managing distributors, and increasing product visibility in the market. The role includes achieving sales targets, expanding market reach, and building strong relationships with dealers, carpenters, contractors, and furniture manufacturers.

Key Responsibilities

• Sales & Business Development
• Achieve monthly and annual sales targets for Particle Board products.
• Identify and appoint new dealers and distributors in the territory.
• Increase market penetration and expand the customer base.
• Promote Particle Board products to furniture manufacturers, contractors, and interior designers.
• Channel Management
• Maintain strong relationships with dealers and distributors.
• Ensure proper stock availability at distributor and dealer levels.
• Implement company sales schemes and promotional activities.
• Monitor dealer performance and support them in increasing sales.
• Market Development
• Conduct regular market visits and generate new business opportunities.
• Organize carpenter meets, dealer meetings, and product demonstrations.
• Increase product awareness among carpenters, architects, and interior designers.
• Market Intelligence
• Track competitor activities, pricing, and promotional strategies.
• Share market feedback and customer requirements with management.
• Collection & Reporting
• Ensure timely payment collection from dealers and distributors.
• Prepare daily, weekly, and monthly sales reports.
• Maintain territory sales data and performance tracking.

Key Performance Indicators (KPIs)

• Achievement of sales targets
• Dealer and distributor network expansion
• Market share growth in the territory
• Outstanding collection and payment cycle
• Brand visibility and market development activities

Qualification

Graduate in any discipline (MBA in Sales/Marketing preferred)

Experience

• 3–6 years of experience in plywood / MDF / particle board / laminates / building materials industry.

Key Skills

• Strong sales and negotiation skills
• Dealer network development
• Market analysis and business development
• Job Requirements
• Sales & Business Development Achieve monthly and annual sales targets for Particle Board products. Identify and appoint new dealers and distributors in the territory. Increase market penetration and expand the customer base. Promote Particle Board products to furniture manufacturers, contractors, and interior designers. 2. Channel Management Maintain strong relationships with dealers and distributors. Ensure proper stock availability at distributor and dealer levels. Implement company sales schemes and promotional activities. Monitor dealer performance and support them in increasing sales. 3. Market Development Conduct regular market visits and generate new business opportunities. Organize carpenter meets, dealer meetings, and product demonstrations. Increase product awareness among carpenters, architects, and interior designers. 4. Market Intelligence Track competitor activities. , pricing, and promotional strategies. Share market feedback and customer requirements with management. 5. Collection & Reporting Ensure timely payment collection from dealers and distributors. Prepare daily, weekly, and monthly sales reports. Maintain territory sales data and performance tracking. Key Performance Indicators ( KPIs ) Achievement of sales targets Dealer and distributor network expansion Market share growth in the territory Outstanding collection and payment cycle Brand visibility and market development activities