Technology Content Writer

Avirainsights; Pune District; On-site; INR 300,000 - 600,000; Full time

Job summary

Avirainsights is seeking a skilled Content Writer to develop engaging marketing content and maintain consistent brand voice across digital platforms. You will research and draft articles, optimize for SEO, and collaborate with editors and design teams to publish polished posts.

Responsibilities include proofreading, CMS publication (WordPress), meeting tight deadlines, and contributing ideas for new topics aligned with technology and ICT industry trends.

Qualifications

• Proven work experience as a Content Writer, Copywriter or similar role.
• Portfolio of published articles.
• Experience doing research using multiple sources.
• Familiarity with web publications.
• Excellent writing and editing skills in English.
• Hands-on experience with Content Management Systems (e.g. WordPress)

Responsibilities

• Research industry-related topics combining online sources, interviews and studies.
• Write clear marketing copy to promote products/services.
• Prepare well-structured drafts using Content Management Systems.
• Proofread and edit blog posts before publication.
• Submit work to editors for input and approval.
• Coordinate with marketing and design teams to illustrate articles.
• Conduct keyword research and use SEO guidelines to increase web traffic.
• Promote content on social media.
• Identify customers’ needs and gaps in content and recommend new topics.
• Ensure consistency of style, fonts, images and tone.
• Update website content as needed.
• Draft and post press releases.

Skills

Content writing

Copywriting

Editing

SEO basics

Research

Education

Bachelor's degree in Marketing/English/Journalism

Tools

WordPress

Job description

Research industry-related topics (combining online sources, interviews and studies)

Write clear marketing copy to promote our products/services

Prepare well-structured drafts using Content Management Systems

Proofread and edit blog posts before publication

Submit work to editors for input and approval

Coordinate with marketing and design teams to illustrate articles

Conduct simple keyword research and use SEO guidelines to increase web traffic

Promote content on social media

Identify customers’ needs and gaps in our content and recommend new topics

Ensure all-around consistency (style, fonts, images and tone)

Update website content as needed

Draft and post press releases

Requirements:

Proven work experience as a Content Writer, Copywriter or similar role

Portfolio of published articles

Experience doing research using multiple sources

Familiarity with web publications

Excellent writing and editing skills in English

Hands-on experience with Content Management Systems (e.g. WordPress)

Ability to meet deadlines

BSc in Marketing, English, Journalism or related field

Understanding of technology industry like, ICT and Semiconductor.