Technical Content Writer – Bilingual -PML

One97 Communications Limited; Bengaluru; On-site; INR 600,000 - 800,000; Full time

Job summary

A leading technology firm in Bengaluru is seeking a creative Content Writer to join their marketing team. You will craft engaging content across platforms, including social media, blogs, and product marketing. The ideal candidate must be bilingual in English and Hindi, possess strong storytelling skills, and be adaptable in writing styles. This full-time role focuses on enhancing product engagement and driving marketing initiatives.

Qualifications

• Excellent command over English and Hindi (verbal and written).
• Strong storytelling and copywriting skills.
• Ability to work closely with design and product teams.

Responsibilities

• Write catchy, trending, and platform-specific content.
• Research and write long-form articles optimized for SEO.
• Create engaging scripts for product videos and customer testimonials.

Skills

Bilingual writing (English & Hindi)

Storytelling

Copywriting

SEO understanding

Job description

Overview

We are looking for a creative, strategic, and bilingual Content Writer (English & Hindi) to join our marketing team. The ideal candidate should be able to craft compelling, concise, and engaging content across platforms—from social media to in-app banners to product marketing campaigns. A strong understanding of digital trends and the ability to write for different audiences and formats is a must.

Responsibilities

• Social Media Content: Write catchy, trending, and platform-specific content (Facebook, Instagram, LinkedIn, Twitter, etc.).
• Blog Writing: Research and write long-form articles on investment, fintech, and product education, optimized for SEO.
• Product Marketing Content: Write clear and persuasive content to drive product adoption and user engagement.
• Marketing Collateral: Create content for emailers, WhatsApp messages, in-app push notifications, and banners aligned with campaign goals.
• Video & Reel Scripts: Conceptualize and write engaging scripts for product videos, explainer reels, and customer testimonials.
• Bilingual Writing: Confidently write and adapt content in both English and Hindi based on audience and campaign requirements.

Requirements

• Excellent command over English and Hindi (verbal and written)
• Strong storytelling and copywriting skills
• Basic understanding of SEO, digital funnels, and user behavior
• Ability to work closely with design and product teams
• Adaptable writing style across formal, quirky, educational, and conversational tones

Nice to Have

• Prior experience in Weathertech co.
• Understanding of financial products like stocks, mutual funds, F&O, IPOs etc.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing, Public Relations, and Writing/Editing

Industries

• Technology, Information and Internet