Strategic Planner

BBDO Group India; Gurugram District; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

BBDO Group India in Gurugram is seeking a Brand Strategist to shape brand and communication strategies for integrated campaigns. You will lead client workshops and presentations, translating insights into strategic directions.

Responsibilities include conducting consumer and category research, creating strategic briefs, collaborating with creative and servicing teams, identifying trends, and supporting new business pitches and thought leadership initiatives.

Responsibilities

• Develop brand and communication strategies for integrated campaigns
• Conduct consumer, category, and cultural research to derive actionable insights
• Create strategic briefs and collaborate closely with creative and servicing teams
• Lead presentations, workshops, and strategic discussions with clients
• Identify emerging trends and opportunities for brands
• Support new business pitches and thought leadership initiatives

Job description

• Develop brand and communication strategies for integrated campaigns
• Conduct consumer, category, and cultural research to derive actionable insights
• Create strategic briefs and collaborate closely with creative and servicing teams
• Lead presentations, workshops, and strategic discussions with clients
• Identify emerging trends and opportunities for brands
• Support new business pitches and thought leadership initiatives