Strategic Alliances - Growth & Martech Platforms

BharatNXT; Mumbai; On-site; INR 2,000,000 - 4,000,000; Full time

Job summary

BharatNXT is building India's MSME Financial Operating System and seeks a Growth Data and Integrations lead to own data flows and tooling end-to-end from the business side. You will define data movement across CRM, MMP, engagement and analytics platforms, coordinate with Tech, Product and external vendors, QA the output and ensure ongoing value.

You won't code, but you’ll ensure data correctness, map requirements to technical specs, and drive data-driven growth initiatives across the stack.

Qualifications

• Must understand how data moves across CRM, engagement, analytics and product systems.
• Comfortable with APIs, webhooks, data mapping and technical documentation.
• Able to translate business requirements into clear technical requirements and QA checklists.
• Capable of coordinating with Tech, Product, Analytics, Business teams and external vendors.

Responsibilities

• Own data flows across systems - define data movement between CRM, Martech, AI calling agent, MMP, website, app/backend and analytics platforms.
• Manage external partners - coordinate integrations and resolve issues with vendors.
• Market & feature scanning - track new capabilities and identify relevant opportunities across the tech stack.
• Commercial optimisation - refine pricing, contracts, usage and ROI across key platforms.
• Build platform relationships - develop strong relationships with senior stakeholders at technology partners.
• Industry participation - represent BharatNXT at events and partner forums.
• Drive implementations - translate requirements into clear specs and drive integrations to completion.
• Own CRM & engagement data - ensure right events and fields support sales and growth.
• Connect business workflows - map inside-sales, field-sales and calling data to the right systems.
• Build the measurement layer - define what needs measuring and build dashboards and reports.
• QA and maintain data quality - validate events, mappings, integrations and dashboards.
• Own new tool implementations - evaluate, define, coordinate and ensure adoption.

Skills

Data flow across systems

APIs & webhooks

Technical requirements

Vendor management

Data quality

Cross-functional work

SQL (basic)

Tools

CRM systems

MoEngage

MMP

Analytics platforms

Job description

Every day, 64 million Indian micro and small businesses build with grit and audacity, and BharatNXT is building the financial infrastructure to fuel that ambition. We help businesses turn existing credit tools like cards into flexible working capital, while enabling them to pay vendors, GST and invoices and manage cards, limits and payouts all on one platform.

Today, BharatNXT serves 2M+ users across 450+ cities , powered by an in-house financial infrastructure with 100+ risk checks , fraud below 0.02% , and a dynamic pricing engine evaluating 20+ parameters across 10,000+ daily transactions . But payments are just the starting point - we’re building India’s MSME Financial Operating System , spanning Run, Manage and Grow , with embedded credit, insurance and personalised financial products powered by signals from every transaction, interaction and GST filing.

Our Predictive Journey Engine interprets 100+ data points per user to continuously personalise pricing, limits, products, reminders and rewards. We’re building towards powering the next 10 million entrepreneurs and rebuilding Bharat’s operational and credit rails from the ground up.

The role

Own our growth data and tooling layer end to end from the business side. Every growth decision we make runs on data from a stack of connected platforms: our CRM, MMP, engagement platform, website, voice calling stack and the app itself. You will own how those systems get implemented, how they talk to each other, whether the data flowing through them is correct, and whether we are actually getting ongoing value from the growing stack as it evolves.

You won't build these integrations yourself. You'll own the outcome defining what's needed, pulling in Tech and Product where required, and driving our external platform partners to deliver. Most of this job is getting things done through other people, on both sides of the company wall. You will define these requirements, work with Tech, Product, Analytics and external partners to get them implemented, QA the output, and ensure they continue to work.

You do not need to be an engineer. You do need enough fluency in how these systems work to write a clear requirement, spot a wrong number, and know when a vendor telling you "that isn't possible" simply means nobody has asked properly.

What you'll do

• Own data flows across systems - define what data should move between CRM, Martech stack, AI calling agent, MMP, website, app/backend and analytics platforms.
• Manage external partners - work with CRM, MMP, calling, engagement and other vendors to get integrations, issues and requirements resolved.
• Market & new feature scan - track new capabilities and identify relevant opportunities across our tech stack.
• Commercial optimisation - optimise pricing, contracts, usage and ROI across key platforms.
• Build platform relationships - develop strong relationships with senior stakeholders at our technology partners.
• Industry participation - represent BharatNXT at relevant industry events and partner forums.
• Drive implementations - translate business requirements into clear specs, work with Tech/Product/Data and external vendors, and drive integrations through to completion.
• Own CRM & engagement data - CRM and MoEngage have the right events, properties, fields and user-level information to support sales, engagement and growth.
• Connect business workflows - map inside-sales, field-sales, calling and other operational data into the right systems and journeys.
• Build the measurement layer - identify what needs to be measured and work with Analytics to build the right dashboards, reports and monitoring.
• QA and maintain data quality - validate events, field mappings, integrations and dashboards; identify and fix data gaps or inconsistencies.
• Own new tool implementations - evaluate requirements, define integration needs, coordinate implementation and ensure adoption once a tool goes live.
• Create structure - maintain data dictionaries, tracking plans, integration documentation and clear ownership across systems.

What we’re looking for

• 2-5 years of working with large technology product companies in co-creating and executing joint strategic roadmaps
• Strong understanding of how data moves across CRM, engagement, analytics and product systems .
• Comfortable working with APIs, webhooks, data mapping and technical documentation . You don't need to code, but you should be able to understand and debug a data flow.
• Strong ability to convert business requirements into clear technical requirements and QA checklists .
• Comfortable working with Tech, Product, Analytics, Business teams and external vendors to get things done.
• Strong attention to data quality and an instinct to ask: "Is the right data reaching the right place, and can we trust it?"
• Highly organised and able to manage multiple implementations and stakeholders simultaneously.
• Good to have: SQL/light scripting, MMP or SaaS experience, telephony/AI calling integrations, CDP experience, fintech/SMB experience or experience managing a major tool migration.

Why take it

You’ll own the systems that every growth decision at the company depends on , with multiple greenfield integrations, new tools and platform relationships ahead of you. If you’re highly ambitious and keen to stay on the cutting edge of emerging Martech tools and technologies , this is a role where you’ll have the scope to experiment, build and shape how the company operates.

Who should not take it up

• You’re not deeply driven to build the next large consumer business for India’s micro & small businesses , and would rather optimise for comfort than impact.
• You care more about perks and flexibility than the opportunity to build something meaningful and shape it from the ground up.
• You’re looking for a siloed, low-collaboration role . We work closely across Business, Marketing, Product, Tech and other teams - co-designing, challenging and building together is a big part of the job.
• You prefer clearly defined boundaries over taking ownership, figuring things out and getting things done in an evolving environment.