Sr.Executive/Assistant Manager/Manager - Brand - Navi Mumbai

NAOS Skin Care; Navi Mumbai; Sur place; INR 1 500 000 - 2 300 000; Plein temps

Résumé du poste

NAOS, based in Navi Mumbai, is seeking a seasoned Brand/Digital Marketing professional to lead the brand-building agenda for a portfolio. You’ll own content architecture, work with creators and platforms, and drive activations that move the needle across digital and offline touchpoints.

The role emphasizes influencer partnerships, 360 campaign leadership, and close collaboration with Supply Chain, Procurement, Quality, Regulatory and Finance to ensure timely product launches and market impact.

Qualifications

• 3–5 years of experience in brand management, digital marketing or category management, ideally in beauty or digital consumer brands.
• Experience with Brand P&L fundamentals including budgeting, forecasting, pricing and promotions.

Responsabilités

• Own the brand and content architecture across digital platforms.
• Build and manage influencer and celebrity ecosystem.
• Lead 360 campaign development from insight to execution.
• Manage the portfolio fundamentals including brand plan, budget, forecasting and launches.
• Turn data into direction by tracking brand health, sentiment and trends.

Connaissances

Brand management

Digital marketing

Influencer partnerships

Content strategy

Cross-functional collaboration

Formation

Bachelor's degree in Marketing

Outils

PowerPoint

Excel

AI content tools

Description du poste

You want to contribute to a collective adventure to undertake, test, learn and challenge yourself? Then we have (more than) a job for you.

ABOUT NAOS

NAOS is a major player in skincare with three brands BIODERMA, INSTITUT ESTHEDERM and ETAT PUR united by one unique approach: Ecobiology. Rather than simply healing the skin, we teach it to live in harmony with its environment, an idea that has grown into more than 80 active patents. Founded in France by pharmacist-biologist Jean-Nol Thorel, NAOS today brings together 3,400 NAOSians across 100+ countries.

Above all, we are an organisation for altruism. NAOS is owned by a non-profit foundation our purpose is not to enrich shareholders, but to serve the living. Profits are reinvested into our people, our science, and our long-term contribution to the world. It is what allows us to go where others might not go.

OUR PLEDGE TO EVERY NAOSIAN

• Bring your convictions be authentic, be brave.
• Dare to develop undertake, test, learn, explore.
• Cultivate the human link embrace the power of human relationships.

THE ROLE

Based in Navi Mumbai, you will join our Digital Marketing team and will own the brand-building agenda for the assigned portfolio from consumer insights through to the content, creators and platform activations that move the needle. Roughly 70% of the role is digital: content architecture, creator and celebrity ecosystems, social platforms, and e-commerce brand presence. The remaining 30% spans offline activations, modern trade visibility, and portfolio fundamentals.

Your main responsibilities will include:

• Own the brand and content architecture across digital platforms. Working closely with the Digital and Social team, translate portfolio strategy into a coherent content ecosystem- defining what we say, to whom, and why it matters. Performance is judged on depth of engagement, growth in brand search volume, and the quality of sentiment we build, not on reach alone.
• Build and manage the influencer and celebrity ecosystem. Design creator strategy across tiers and formats, manage barter and paid partnerships, and lead celebrity and talent engagement end to end. This is a relationship role as much as a marketing one- the goal is long-term advocacy built on genuine belief in the brand, not transactional one-off collaborations.
• Lead 360 campaign development from insight to execution. Own the brief, agency partnership, creative development, launch execution and post-campaign learning loop - building the case for what we repeat and what we retire.
• Manage the portfolio fundamentals. Own the cycle-wise brand plan, A&P budget, forecasting inputs, promotional architecture and new launches- working in close coordination with Supply Chain, Procurement, Quality, Regulatory and Finance to bring products to market on time and to standard.
• Turn data into direction. Track brand health, sentiment, search behaviour, category trends and competitive movement, and bring a clear point of view to leadership on where to invest next.

WHO WE ARE LOOKING FOR:

• Experienced (3-5years) brand management, digital marketing or category management, ideally in beauty, personal care, dermo-cosmetics or a strongly digital consumer brand
• Experienced in Brand P&L fundamentals- A&P budgeting, forecasting, pricing and promotional planning
• Proficient in Microsoft PowerPoint, Excel, AI tools for content, research and productivity- with the curiosity to keep adapting as they evolve , Influencer, creator and celebrity partnership management
• People-oriented and collaborative, Culturally fluent and consumer-obsessed & Accountable by instinct

READY TO JOIN US?

NAOS Inspired by life, driven by the heart.