Sr. Associate Tradeshow

Namely; India; On-site; INR 600,000 - 900,000; Full time

Job summary

Cvent is seeking a Trade Show Coordinator to own the execution of the trade show playbook across assigned events, coordinating with sales, marketing, operations, and other teams to keep initiatives aligned from kickoff to post-show wrap-up.

You will enhance processes, track budgets and calendars, liaise with organizers and exhibitors, and use AI-enabled tools to streamline planning, briefing, and reporting for ROI optimization.

Qualifications

• Bachelor's degree is required.
• Minimum 2 years experience in trade show/event marketing.
• Experience in customer service, marketing, training, or event support within trade show industry is a plus.
• Strong attention to detail with excellent communication and relationship-building skills.
• Able to manage multiple deadlines and stakeholders in a fast-paced environment.

Responsibilities

• Own execution of the trade show playbook across assigned events, ensuring deadlines and deliverables.
• Partner with sales, marketing, operations, and cross-functional teams to keep initiatives aligned from kickoff to post-show wrap-up.
• Identify opportunities to streamline planning and improve ROI across the trade show portfolio.
• Use AI as a planning companion to build timelines, surface risks, and draft communications.
• Track event logistics including budgets, calendars, booth bookings, and sponsorship details.
• Serve as a liaison with show organizers, exhibitors, sponsors, and internal stakeholders.

Skills

Trade show coordination

Cross-functional collaboration

Project management

Communication skills

AI-enabled planning

Education

Bachelor's degree in marketing, communications, or related field

Job description

Overview

Cvent is a leading meetings, events, and hospitality technology provider with more than 5,500+ employees and ~30,000 customers worldwide, including 60% of the Fortune 500. Founded in 1999, Cvent delivers a comprehensive event marketing and management platform for marketers and event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business. Our technology brings millions of people together at events around the world. In short, we are transforming the meetings and events industry through innovative technology that powers the human connection. Cvent's strength lies in its people, fostering a culture where everyone is encouraged to think like entrepreneurs, take risks and make decisions confidently. We value diverse perspectives and celebrate differences, working together with colleagues and clients to build strong connections.

AI at Cvent: Leading the Future. Are you ready to shape the future of work at the intersection of human expertise and AI innovation? At Cvent, we’re committed to continuous learning and adaptation—AI isn’t just a tool for us, it’s part of our DNA. We’re looking for candidates who are eager to evolve alongside technology. If you love to experiment boldly, share your discoveries, and help define best practices for AI-augmented work, you’ll thrive here. Our team values professionals who thoughtfully integrate AI into their daily work, delivering exceptional results while relying on the human judgment and creativity that drive real innovation. Throughout our interview process, you’ll have the chance to demonstrate how you use AI to learn, iterate, and amplify your impact. If you’re excited to be part of a team that’s leading the way in AI-powered collaboration, we’d love to meet you.

In This Role, You Will

• Own execution of the trade show playbook checklist across assigned events, ensuring deadlines, dependencies, approvals, and deliverables are completed accurately and on time
• Partner with sales, marketing, operations, and other cross-functional stakeholders to keep all trade show initiatives aligned, communicated, and moving forward from kickoff through post-show wrap-up
• Help improve trade show processes and overall program effectiveness by identifying opportunities to streamline planning, increase consistency, and drive stronger ROI across the event portfolio
• Use AI as a day-to-day planning companion to build timelines, surface risks, organize task lists, draft communications, summarize exhibitor requirements, and support faster decision‑making throughout the event lifecycle
• Track and maintain core event logistics and administrative requirements, including budgets, show calendars, booth bookings, payment status, exhibitor listings, priority points, memberships, and sponsorship details
• Serve as a primary liaison with show organizers, exhibitors, sponsors, and internal stakeholders to ensure timely communication, clear next steps, and a strong overall event experience
• Own sponsorship fulfillment from intake to execution, including outreach, collection of specifications, deadline management, internal coordination, and delivery against contracted benefits
• Support booth readiness by coordinating onsite materials, assets, shipping inputs, lead capture needs, and sales support requirements in alignment with the trade show playbook
• Prepare onsite teams for success by organizing pre‑show readiness, sharing event‑specific guidance, and using AI‑supported briefing tools to help teams arrive informed and aligned on goals, messaging, and logistics
• Track trade show performance and produce post‑event recaps, status updates, and reporting for management, using AI to accelerate insight generation, highlight trends, and recommend improvements
• Review event‑related procedures and communications to maintain a high standard of quality, consistency, and professionalism across all attendee, exhibitor, sponsor, and internal touchpoints
• Continuously look for ways to improve workflow efficiency by combining strong operational discipline with AI‑enabled support for content drafting, checklist management, data organization, and reporting

Here’s What You Need

• Bachelor's degree in marketing, communications, or a related field
• Minimum of 2 years of professional experience, preferably in the technology space and with exposure to the trade show or event marketing industry
• Will also consider candidates with 2 years of experience in customer service, marketing, training, or event support roles within the trade show industry
• Strong customer service mindset with a commitment to delivering a high‑quality internal and external experience
• Highly detailed oriented with excellent communication, collaboration, and relationship‑building skills
• Strong self‑starter with exceptional time management, organization, and follow‑through
• Comfortable working within a structured playbook while also identifying opportunities to improve process and execution
• Able to thrive in a fast‑paced environment with multiple deadlines, stakeholders, and moving parts
• Strong written and verbal communication skills, sound judgment, and