Specialist - Quality Analyst

MarketStar; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Comprehensive Health Insurance

Generous Leave Policy

Vaccination drives

Well-being sessions

Work flexibility

Job summary

MarketStar is seeking a Specialist - Quality Analyst in Bengaluru with 3-6 years of experience to audit digital marketing tasks, perform RCAs, and coach reps to improve customer experiences across voice and non-voice processes.

The role emphasizes identifying error-prone areas, delivering regular quality reports, and driving process improvements in a dynamic, learning-focused environment.

Qualifications

• Experience in digital marketing, specifically AdOps/Campaign Builds.
• Strong presentation, interpersonal, communication, problem-solving, analytical, and organizational skills.
• Ability to work independently and collaboratively to meet deadlines.
• Proficient in MS Office (Excel, Word, PowerPoint).
• Willing to work any shift.

Responsibilities

• Audit digital marketing tasks related to ad builds and RCAs.
• Conduct weekly feedback sessions with reps.
• Identify and address error-prone areas to improve client and account management.
• Coach agents to reduce negative customer experiences and attrition.
• Publish quality and compliance reports on a weekly, monthly, and quarterly basis.
• Stay updated with trends and tools to drive advertiser performance.

Skills

AdOps hands-on

Comm skills

QA tools

Coaching exposure

QA experience

Job description

Disclaimer: MarketStar is committed to ensuring integrity and transparency in our recruitment practices. We DO NOT charge any fees at any stage of the recruitment process. In case you receive any unsolicited requests for payments, please report to immediately.

Role: Specialist - Quality Analyst.

Experience: 3-6 Years.

Location: Bangalore.

About MarketStar

In everything we do, we believe in creating growth, for our clients, our employees, and our community. For the past 35+ years, we have been generating revenue for the most innovative tech companies across the globe through our outsourced B2B demand, sales, customer success, and revenue operations solutions. We are passionate about cultivating career advancements for our people, and support them through mentorship, leadership, and career-development programs. We provide service and support to our communities through the MarketStar Foundation.

Our exceptional team is the cornerstone of MarketStar's accomplishments. We are proud of our award-winning workplace culture and to be named a top employer in our industry. These achievements are a testament to our six core values, embraced by our 3,000+ employees worldwide. From our headquarters in Utah, USA, to our global offices in India, Ireland, Bulgaria, Mexico, the Philippines, and Australia, we all work together to drive innovation and success.

We are excited to have you apply to join our MarketStar team and can’t wait to discuss how we can help you find growth!

Job Description

• Audit transactional quality of tasks related to digital marketing preferably Ad builds.
• Conducting RCAs.
• Conduct weekly feedback sessions with reps.
• Evaluating and identifying key error-prone areas that can affect the team's performance and improve client and account management experience. This is inclusive of both voice and non-voice processes.
• Assess agent behavior, counsel, and coach them in order to reduce negative customer experience, wastage of time and resources, and agent attrition.
• Identifying team members who would require increased assistance and coaching.
• Staying on top of trends will help businesses optimize customer relations and outperform competitors.
• Responsible for picking the most effective performance metric for the business to analyze and should be able to identify the most effective way to evaluate the performance.

Responsibilities

• Develop new joiners and experienced into high-performance members through a combination of 1:1 coaching, casework shadowing, focusing on training to increase accuracy.
• Publish weekly, monthly, and quarterly quality and compliance score reports
• Conducting refresher training on Product and Process for the new joiners and the existing team members to keep them abreast of all the recent changes and updates.
• Conducting periodic process knowledge tests to monitor and identify the weak areas of the existing teammates.
• Identify quality gaps for new joiners and existing team members through remote and live case monitoring by video call barging over screen share.
• Identify, lead, and execute product and process innovation to increase advertiser performance and their investments.
• Actively participate in case audit calibrations and coach team members on the identified gaps.
• Stay abreast of the new trends, process updates, and tools.
• Conduct case audits and calibrations per week per rep in line with the quality framework.
• Develop visual aid that can be used as a guideline for the production staff.

Qualifications

• Experience in digital marketing mandatory specifically in AdOps/ Campaign Builds.
• Ability to explain complex topics in a variety of ways to successfully impart knowledge to a variety of audiences.
• Ability to adapt and communicate information to a wide range of audiences and in a variety of situations.
• Excellent presentation, interpersonal, communication, problem-solving, analytical, and organizational skills to manage multiple complex tasks, issues, and deadlines.
• Ability to work independently to meet strict deadlines and be able to work collaboratively with others in group settings.
• Proficient in MS Office (Excel, Word, PowerPoint) or alternatives.
• Excellent conflict resolution and mitigation skills.
• Excellent Feedback delivery skills.
• Should be good at coaching, feedback, and listening skills.
• Prior experience as a QA.
• Having prior exposure to international markets in or before Regalix.
• Impeccable attention to detail.
• Willing to work on any shift.

Must Have Skills

• Adops hands on experience.
• excellent comm skill.
• QA tools.
• coaching exposure.

What’s in it for you?

Constant Learning and an entrepreneurial growth mindset.

Employee-centric benefits plan including but not limited to Comprehensive Health Insurance, generous Leave Policy, Covid Support, Vaccination drives, Well-being sessions, real-time grievance redressal, and work flexibility.

We are a people-first organization with policies and processes that help you bring the best version of yourself into work including fast-track growth for high-potential folks. An opportunity to be associated with the world’s leading brands as clients. To be a part of an organization with more than 60% of homegrown Leaders.

We are an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success.

Note: This job description is intended to convey information essential to understanding the scope of the position and is not an exhaustive list of skills, efforts, duties, responsibilities, or working conditions associated with it. Responsibilities may change over time to accommodate business needs.