Social Media Marketing Intern

Heritage Art Bazaar; Goregaon; On-site; INR 167,000 - 246,000; Full time

Job summary

Heritage Art Bazaar is seeking a Social Media Marketing Intern to join our on-site Goregaon team. You will plan and execute campaigns across platforms, craft engaging captions, and schedule posts while tracking engagement and KPIs to inform improvements.

You will collaborate with designers and photographers to highlight artisans and cultural stories, helping us reach new audiences and maintain a consistent brand voice.

Qualifications

• Proficient in social media marketing and content creation across major platforms.
• Knowledge of digital marketing, campaigns, analytics, and audience targeting.
• Strong copywriting and cross-cultural communication skills.
• Interest in art and cultural heritage with visual storytelling sense.
• Willing to work on-site in Goregaon and collaborate with a small team.
• Currently pursuing or recently completed studies in Marketing, Communications, or Media.
• Familiarity with Canva or similar design tools and eagerness to learn new platforms.

Responsibilities

• Plan and execute social media campaigns on Instagram, Facebook, and other channels.
• Create and schedule content, captions, and updates.
• Monitor engagement and respond to comments professionally.
• Support digital marketing activities and trend research.
• Coordinate with designers and photographers to maintain brand voice.

Skills

Social Media Marketing

Content Creation

Digital Marketing

Analytics

Copywriting

Communication

Art & Cultural Heritage

Education

Marketing/Communications/Media studies

Tools

Canva

Photo/Video Editing tools

Job description

Company Description

Heritage Art Bazaar showcases exceptional handcrafted artworks and collectibles created by master artisans across India. The organization is dedicated to preserving traditional craftsmanship while presenting it in a contemporary, accessible way. Every piece is curated for individuals who appreciate culture, artistry, and enduring beauty. Team members contribute to sharing these stories with a wider audience and helping artisans reach new markets. Working here offers exposure to the intersection of art, culture, and modern retail and marketing.

Role Description

The Social Media Marketing Intern is a full-time, on-site role based in Goregaon. The intern will assist in planning and executing social media campaigns across platforms such as Instagram, Facebook, and other relevant channels. Daily responsibilities include creating and posting content, drafting captions, scheduling updates, monitoring engagement, and responding to comments and messages in a timely and professional manner. The role also involves supporting digital marketing activities, conducting basic research on trends and competitors, and collaborating with the team to highlight artisans, products, and cultural stories. The intern will help track key performance metrics, suggest improvements based on data, and coordinate with designers, photographers, and other team members to maintain a consistent brand voice and visual identity.

Qualifications

• Strong skills in Social Media Marketing and Social Media Content Creation, with familiarity across major platforms.
• Knowledge of Digital Marketing and Marketing principles, including basic understanding of campaigns, analytics, and audience targeting.
• Effective Communication skills, with the ability to write clear, engaging, and culturally sensitive copy.
• Interest in art, crafts, and cultural heritage, with an eye for visual aesthetics and storytelling.
• Ability to work on-site in Goregaon, manage time effectively, and collaborate in a small, dynamic team environment.
• Pursuing or recently completed studies in Marketing, Communications, Media, or a related field is preferred.
• Basic familiarity with design or content tools (e.g., Canva, photo/video editing apps) and willingness to learn new platforms.