Social Media Manager (REMOTE) INDIA

Snapscale; Kolkata District; Remote; INR 1,500,000 - 2,200,000; Full time

Benefits offered by this job

Remote work

Job summary

Snapscale is seeking an experienced Social Media Manager to lead AI-powered marketing initiatives and drive growth remotely. You will design multi-channel campaigns, optimize funnels, and leverage AI tools to boost ROI.

You will manage a marketing team, mentor staff, and collaborate with Sales and Product to align strategies. Strong analytics, leadership, and experience with automation platforms are essential.

Qualifications

• Bachelor's degree in Marketing, Data Science, Business Administration, or a related field.
• 5+ years marketing experience, including at least 2 years leading AI-enhanced campaigns.
• Hands-on experience with marketing automation and AI platforms such as HubSpot, Jasper, Salesforce Einstein, ChatGPT, Mutiny, or equivalent tools.
• Strong proficiency with analytics platforms including Google Analytics, Looker, Tableau, and A/B testing frameworks.
• Excellent understanding of marketing KPIs, customer acquisition, growth loops, conversion funnels, and campaign optimization.

Responsibilities

• Develop and execute AI-driven marketing strategies across channels.
• Lead and mentor a high-performing marketing team.
• Leverage AI tools to improve campaign performance and ROI.
• Plan product/service launches with AI-generated content.
• Optimize acquisition funnels and conversion paths.
• Collaborate with Sales and Product teams to align marketing strategies.
• Monitor performance with AI dashboards and data-driven optimizations.
• Manage budget and ensure ROI.

Skills

AI marketing tools

Performance marketing

Team leadership

Analytics

A/B testing

Campaign optimization

Education

Bachelor's degree in Marketing

Tools

HubSpot

Jasper

Salesforce Einstein

ChatGPT

Mutiny

AdCreative.ai

Job description

Job Title: Social Media Manager

Location: Remote

Job Type: Full-time

Openings: 1

About The Role

We are looking for an experienced Marketing Manager to lead our AI-powered marketing initiatives and drive business growth through innovative, data-driven strategies. The ideal candidate will have strong expertise in AI-enabled marketing, campaign automation, performance marketing, and team leadership.

You will be responsible for developing and executing multi-channel marketing campaigns, optimizing customer acquisition funnels, and leveraging AI tools to maximize marketing efficiency and ROI.

Key Responsibilities

• Develop and execute AI-driven marketing strategies focused on automation, personalization, customer segmentation, and predictive analytics.
• Lead, mentor, and manage a high-performing marketing team across performance marketing, content creation, and design.
• Utilize AI-powered marketing tools such as ChatGPT, Jasper, HubSpot AI, AdCreative.ai, and similar platforms to improve campaign performance and productivity.
• Plan and execute successful product and service launches using AI-generated content and real-time marketing insights.
• Optimize customer acquisition and conversion funnels through behavior-based triggers, dynamic content, and conversion path analysis.
• Collaborate closely with the Sales and Product teams to align marketing strategies and drive pipeline growth.
• Monitor campaign performance using AI-powered dashboards and analytics tools, making data-driven optimizations in real time.
• Manage the marketing budget, allocate resources effectively, and ensure measurable Return on Investment (ROI).
• Conduct A/B testing and continuously improve campaign performance through experimentation and data analysis.
• Stay up to date with the latest AI marketing trends, automation technologies, and digital marketing best practices.

Required Qualifications

• Bachelor's degree in Marketing, Data Science, Business Administration, or a related field.
• 5+ years of marketing experience, including at least 2 years leading or managing AI-enhanced marketing campaigns.
• Hands-on experience with marketing automation and AI platforms such as HubSpot, Jasper, Salesforce Einstein, ChatGPT, Mutiny, or equivalent tools.
• Strong proficiency with analytics platforms including Google Analytics, Looker, Tableau, and A/B testing frameworks.
• Excellent understanding of marketing KPIs, customer acquisition, growth loops, conversion funnels, and campaign optimization.
• Proven leadership skills with the ability to mentor teams and manage cross-functional projects.
• Strong analytical thinking, problem-solving ability, and an innovation-driven mindset.
• Excellent written and verbal communication skills.

Preferred Qualifications

• Experience in B2B, SaaS, Technology, Healthcare, or IT Services industries.
• Knowledge of SEO, SEM, Paid Media, Email Marketing, CRM platforms, and Marketing Automation.
• Experience managing AI-powered, multi-channel marketing campaigns.

Why Join Us?

• Lead innovative AI-driven marketing initiatives.
• Work with cutting-edge AI and marketing automation technologies.
• Collaborate with a dynamic, high-performing team.
• Opportunity to make a measurable impact on business growth and marketing strategy.

For reach out [e-mail]

Requirements:

• Experience in B2B, SaaS, Technology, Healthcare, or IT Services industries.
• Knowledge of SEO, SEM, Paid Media, Email Marketing, CRM platforms, and Marketing Automation.
• Experience managing AI-powered, multi-channel marketing campaigns.

Why Join Us?

• Lead innovative AI-driven marketing initiatives.
• Work with cutting-edge AI and marketing automation technologies.
• Collaborate with a dynamic, high-performing team.
• Opportunity to make a measurable impact on business growth and marketing strategy.

Shift Time: 6.30 to 3.30 Am +/- 1hrs