Social Media Manager/Digital marketing Executive

Jobridge; Haridwar; On-site; INR 350,000 - 520,000; Full time

Job summary

Jobridge in Haridwar is seeking a Social Media Manager / Digital Marketing Executive with 2–4 years of hands-on experience to drive our travel packages and promotions across Instagram, Facebook, YouTube and other platforms. You will create engaging content, plan campaigns, manage paid ads, generate leads, coordinate with the travel team and monitor trends.

Immediate joining is preferred and salary is commensurate with experience.

Qualifications

• 2–4 years in Social Media Management / Digital Marketing.
• Experience with Instagram, Facebook, YouTube and Meta Ads.
• Creative content creation and promotional campaigns.
• Travel or tourism industry experience preferred.

Responsibilities

• Manage and grow the company’s social media presence across Instagram, Facebook, YouTube and other relevant platforms.
• Create and manage engaging content related to tour packages, travel destinations, offers, reels and promotional campaigns.
• Plan and execute social media campaigns to increase brand awareness, engagement and customer enquiries.
• Handle Instagram/Facebook pages, including posting, scheduling, captions, hashtags and audience engagement.
• Run and monitor Meta/Facebook & Instagram paid advertising campaigns.
• Generate leads through digital marketing activities and social media campaigns.
• Coordinate with the travel team to understand packages, offers and upcoming tours and promote them effectively.
• Monitor social media trends and competitors and implement new content ideas.
• Track campaign performance and prepare basic reports on reach, engagement, leads and conversions.

Skills

Social media management

Digital marketing

Content creation

Campaign analytics

Communication skills

Lead generation

Community engagement

Creative thinking

Tools

Meta Ads Manager

Job description

Role & responsibilities

Job Description Social Media Manager / Digital Marketing Executive

Location: Haridwar

Industry: Tours & Travels

Position: Social Media Manager / Digital Marketing Executive

Experience: 2–4 Years

Employment Type: Full-Time

Job Responsibilities:

• Manage and grow the company’s social media presence across Instagram, Facebook, YouTube and other relevant platforms.
• Create and manage engaging content related to tour packages, travel destinations, offers, reels and promotional campaigns.
• Plan and execute social media campaigns to increase brand awareness, engagement and customer enquiries.
• Handle Instagram/Facebook pages, including posting, scheduling, captions, hashtags and audience engagement.
• Run and monitor Meta/Facebook & Instagram paid advertising campaigns.
• Generate leads through digital marketing activities and social media campaigns.
• Coordinate with the travel team to understand packages, offers and upcoming tours and promote them effectively.
• Monitor social media trends and competitors and implement new content ideas.
• Track campaign performance and prepare basic reports on reach, engagement, leads and conversions.

Requirements:

• 2–4 years of experience in Social Media Management / Digital Marketing, preferably in the Tours & Travels, Hospitality or Tourism industry.
• Good knowledge of Instagram, Facebook, YouTube and Meta Ads.
• Experience in creating Reels, posts, stories and promotional content.
• Good communication and creative skills.
• Knowledge of Canva or basic graphic/video editing tools will be an advantage.
• Should be creative, proactive and result-oriented.
• Candidate should have a good understanding of travel marketing and lead generation.

Preferred Candidate:

A smart and creative candidate who understands the Tours & Travels industry, knows how to promote travel packages digitally, and can generate quality enquiries through social media and digital marketing.

Salary: As per experience and interview

Joining: Immediate / Short Notice Preferred

Preferred candidate profile