Social Media Manager

Blue Dot Transform Consulting; Pune District; On-site; INR 700,000 - 1,100,000; Full time

Job summary

Blue Dot Transform Consulting in Pune, India, seeks a hands-on Social Media Manager to own growth across two wellness-focused brands. This full-time, on-site role requires strategic thinking and a bias for action in content planning, creation, and community management.

You will steer organic social across Instagram, YouTube, LinkedIn, and Facebook, partner with editors and designers, analyze performance weekly, and spot trends early. Experience in wellness, coaching, or D2C brands is a plus.

Qualifications

• 4-5 years managing social media for a brand, not an agency
• Portfolio showing follower growth and engagement with numbers
• Ability to manage two distinct brand voices simultaneously
• Instagram-native understanding to stop the scroll
• Experience in wellness, coaching, D2C, or personal branding is a plus

Responsibilities

• Own content calendar across two brands and platforms
• Brief editors/designers, review output and ensure timely delivery
• Manage community: comments, DMs, story interactions
• Weekly analytics: reach, engagement, saves, shares, organic leads
• Identify trends and hooks and apply to content strategy
• Work on trends and topics relevant for content creation
• Lead influencer marketing and outreach

Skills

Content calendar

Analytics

Engagement growth

Influencer outreach

Two-brand management

Brand voice

Tools

Instagram

YouTube

LinkedIn

Facebook

Job description

About the company

BDTC is a private limited company that has been in existence for the last 13 years. It’s led by founder Avinash Anand Singh, an internationally acclaimed peak performance coach who has helped transform more than 20,000 people in 9+ countries. He is a TEDx speaker, UN Rex fellow, and is working with a mission of bridging science and spirituality to unleash human greatness. He is also a coach to many top CXOs of multinational companies, entrepreneurs running 10-100 million-dollar ventures, doctors, scientists, etc.

For the last 13 + years, we have conducted more than 500+ sessions and have a stellar list of participants from top companies like Morgan Stanley, Facebook, Google, Citi Bank, TCS, Microsoft, GE, etc. Currently, our participants travel from 9+ countries to join our workshops.

Under BDTC, we are also building a D2C brand called as Divine Heals, which is involved in selling crystals and authentically sourced Rudraksha.

Our Goal

Our vision is to impact 1 billion people worldwide through our programs and create a powerful system for human transformation. In the next 3 years, we aim to build an INR 100-200 crore venture.

Operation

Currently, we operate from Pune, Vimannagar, with 15+ driven people in different functions. We have two offices, and it’s a full-time work culture.

What will you do?

Social Media Manager

4-5 years of experience | Pune, On-site. | Mon- Saturday | 6 days working

About the role

We need someone who treats social media as a growth channel, not a content calendar. You will manage organic social across two brands - two different audiences, one team- and oversee the same end-to-end from planning to execution.

What you will own

• Content calendar management across Instagram, YouTube, LinkedIn, and Facebook for both brands
• Briefing editors and designers, reviewing output, and ensuring everything goes out on time
• Community management - comments, DMs, story interactions
• Weekly analytics - reach, engagement rate, saves, shares, and organic lead attribution
• Trend identification and hook development - you spot what is working before it is obvious
• Working on trends and topics relevant for content creation
• Influencer marketing and outreach.

What we are looking for

• 4-5 years managing social media for a brand, not an agency handling 15 clients
• A portfolio that shows follower growth and engagement improvement with actual numbers
• Comfortable managing two distinct brand voices simultaneously
• Instagram-native - you understand what makes content stop the scroll, not just look good
• Experience in wellness, coaching, D2C, or Personal Branding is a plus

Additional Information

This is not a remote role; it's an office-based full-time role.