Social Media Manager

Trainathon; Mumbai; On-site; INR 600,000 - 900,000; Full time

Job summary

Trainathon in Mumbai is seeking a driven social media marketing specialist to plan and execute campaigns across Facebook, Instagram, Twitter, LinkedIn, and YouTube. You will work with cross-functional teams to produce engaging content that boosts brand awareness and customer acquisition, while analyzing results to improve ROI.

The ideal candidate has 2–6 years of experience, strong content creation skills, and excellent communication with internal stakeholders.

Qualifications

• 2–6 years of experience in planning & executing successful social media campaigns.
• Strong understanding of digital campaign planning principles and ability to develop effective strategies.
• Proficiency in creating engaging video content or other multimedia formats.
• Excellent communication with internal stakeholders.

Responsibilities

• Develop and execute social media campaigns across multiple platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube).
• Plan and manage digital campaigns from concept to execution, ensuring timely delivery.
• Collaborate with cross-functional teams to create engaging content that drives brand awareness and customer acquisition.
• Analyze campaign performance using data analytics tools (e.g., Google Analytics) to optimize future campaigns.
• Stay up-to-date with industry trends and best practices in social media marketing.

Skills

Campaign planning

Video creation

Analytics

Stakeholder comms

Job description

Roles and Responsibilities

• Develop and execute social media campaigns across multiple platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube.


• Plan and manage digital campaigns from concept to execution, ensuring timely delivery of high-quality results.


• Collaborate with cross-functional teams to create engaging content that drives brand awareness and customer acquisition.


• Analyze campaign performance using data analytics tools like Google Analytics to optimize future campaigns for better ROI.


• Stay up-to-date with industry trends and best practices in social media marketing.

Desired Candidate Profile

• 2-6 years of experience in planning & executing successful social media campaigns.


• Strong understanding of digital campaign planning principles and ability to develop effective strategies.


• Proficiency in creating engaging video content (preferably) or other multimedia formats.


• Excellent communication skills with the ability to work effectively with internal stakeholders at all levels.