Social Media Manager

Meraqi Digital LLP; Kolkata District; On-site; INR 420,000 - 600,000; Full time

Job summary

Meraqi Digital in Kolkata seeks a passionate Social Media Manager to drive client campaigns end-to-end. You will craft engaging content, manage platforms, and optimize performance with data-driven insights.

Join a collaborative team at a dynamic marketing agency, shaping integrated campaigns and building communities across channels while staying ahead of trends and delivering measurable results.

Qualifications

• Proven experience in social media marketing and optimization.
• Strong communication and writing skills.
• Ability to develop and implement effective content strategies.
• In-depth knowledge of digital marketing trends and best practices.
• Proficiency in social media analytics tools and data analysis.
• Excellent organizational and time management skills.
• Bachelor's degree in Marketing, Communications, or related field.

Responsibilities

• Develop and execute comprehensive social media marketing strategies aligned with client goals.
• Create engaging content for various social media platforms (text, images, and videos).
• Monitor and analyze social media metrics to measure campaign performance and identify optimization opportunities.
• Stay up-to-date with the latest social media trends and best practices to ensure campaigns remain relevant and effective.
• Collaborate with other team members to develop integrated marketing campaigns.
• Manage social media communities and engage with followers to build strong relationships.

Skills

Social media marketing

Content strategy

Analytics tools

Communication skills

Time management

Education

Bachelor’s degree in Marketing/Communications or related field

Tools

Social media analytics tools

Job description

Meraqi Digital is seeking a passionate and results-driven Social Media Manager to join our dynamic team in Kolkata. As an independent marketing communications consultancy, we are dedicated to helping our clients succeed through innovative and effective marketing solutions.

Responsibilities:

• Develop and execute comprehensive social media marketing strategies aligned with client goals.
• Create engaging and high-quality content, including text, images, and videos, for various social media platforms.
• Monitor and analyze social media metrics to measure campaign performance and identify optimization opportunities.
• Stay up-to-date with the latest social media trends and best practices to ensure campaigns remain relevant and effective.
• Collaborate with other team members to develop integrated marketing campaigns.
• Manage social media communities and engage with followers to build strong relationships.

Qualifications:

• Proven experience in social media marketing and optimization.
• Strong communication and writing skills.
• Ability to develop and implement effective content strategies.
• In-depth knowledge of digital marketing trends and best practices.
• Proficiency in social media analytics tools and data analysis.
• Excellent organizational and time management skills.
• Bachelor's degree in Marketing, Communications, or related field.
• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• Work in a collaborative and supportive team environment.
• Be part of a dynamic and innovative marketing agency.