Social Media Manager

High Impact Talent; Bengaluru; On-site; INR 1,400,000 - 2,200,000; Full time

Job summary

High Impact Talent is seeking a seasoned Social Media Lead to own the end-to-end strategy across Instagram, LinkedIn, X, YouTube, and emerging platforms in India. You will build the content calendar from always-on community content to campaign moments and product launches.

You will translate brand and growth goals into platform-native creative; brief and direct designers, video editors, and agencies, and grow followers and engagement with clear monthly targets and reporting while collaborating

Qualifications

• 5–7 years managing social media for a consumer brand.
• Proven track record of growing audiences and engagement with measurable results.
• Strong copywriting and visual/video storytelling instincts.
• Comfort with analytics tools and turning data into decisions.
• Hands-on, fast-moving, able to work both strategically and operationally.

Responsibilities

• Own end-to-end social strategy across platforms including Instagram, LinkedIn, X, YouTube.
• Build and run the content calendar from evergreen content to campaigns and launches.
• Brief designers and agencies to translate goals into platform-native creative.
• Grow followers and engagement with monthly targets and reporting.
• Manage communities and social listening; turn conversations into content and feedback.
• Partner with performance marketing to connect organic social to acquisition and retention.
• Stay ahead of trends in mobility, travel, and youth culture in India.

Skills

Social media strategy

Audience growth

Content creation

Copywriting

Analytics

Cross-functional collaboration

Tools

Analytics tools

Job description

What you'll do

• Own the end-to-end social strategy across Instagram, LinkedIn, X, YouTube, and emerging platforms
• Build and run the content calendar from always-on community content to campaign moments and product launches
• Translate brand and growth goals into platform-native creative; brief and direct designers, video editors, and agencies
• Grow followers, engagement, and share-of-voice with clear monthly targets and reporting
• Run community management and social listening; turn customer conversations into content and product feedback
• Partner with performance marketing to tie organic social to acquisition and retention outcomes
• Stay ahead of trends, formats, and creators relevant to mobility, travel, and youth culture in India

What you'll need

• 5-7 years managing social media for a consumer brand, ideally in mobility, travel, marketplace, or D2C
• A track record of growing audiences and engagement with measurable results
• Sharp content instincts you know what works on each platform and why
• Strong copywriting and an eye for visual and video storytelling
• Comfort with analytics tools and turning data into decisions
• Hands-on, fast-moving, and equally strong at strategy and execution

Nice to have

• Experience working with creators and influencers at scale
• Familiarity with paid social and how organic and paid reinforce each other