Social Media Manager

HARRISON; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

HARRISON in Bengaluru is seeking a creative Social Media Manager to build and grow our fashion and lifestyle brands' social presence. You will own content strategy, calendar planning, and execution across Instagram, Reels, Stories, and campaigns.

You will identify trends, foster community conversations, and drive organic growth while coordinating influencer collaborations and supporting product launches. The role requires hands-on execution and independent work in a fast-paced environment.

Qualifications

• 1–3 years of social media management experience in fashion or e-commerce.
• Strong understanding of Instagram and content strategy.
• Good eye for visual aesthetics and branding.
• Experience coordinating influencers and creator partnerships.
• Familiarity with performance analytics and CMS basics.
• Excellent communication and ability to work independently.

Responsibilities

• Develop and execute social media strategies and content calendars for Instagram.
• Create posts, reels, stories, and campaigns aligned with each brand.
• Identify trends in fashion and digital culture to inform content direction.
• Build an engaged brand community and drive audience interaction.
• Grow audience organically and strengthen brand loyalty.
• Research and manage influencer collaborations and partnerships.
• Support website updates, promotions, and product launches.
• Monitor performance and optimise strategies based on insights.

Skills

Instagram

Content strategy

Community management

Influencer coordination

Analytics basics

Campaign execution

Job description

We're looking for a creative, proactive, and execution-focused Social Media Manager to build and grow the social media presence of our fashion and lifestyle brands.

What you'll work on:

• Develop and execute social media strategies and content calendars, primarily for Instagram.


• Create and coordinate engaging posts, reels, stories, and campaigns aligned with each brand's identity.


• Identify emerging fashion, lifestyle, and digital culture trends to inform content direction.


• Build an engaged brand community by fostering meaningful conversations, strengthening audience relationships, and driving interaction across platforms.


• Develop strategies to grow the audience organically, encourage participation, and strengthen brand loyalty.


• Research, coordinate, and manage influencer collaborations and creator partnerships.


• Support website updates, promotional campaigns, and new product launches.


• Monitor content performance, analyse insights, and optimise strategies to improve reach, engagement, and growth.

What we’re looking for:

• 1-3 years of social media management experience, with direct, hands-on experience in the fashion or e-commerce industry (mandatory).


• Strong understanding of Instagram, content strategy, and community management.


• A strong visual sensibility and understanding of fashion, branding, and digital aesthetics.


• Experience in influencer coordination, campaign execution, and audience engagement.


• Basic knowledge of performance analytics and website content management.


• Excellent communication, organisational, and execution skills, with the ability to work independently.

If you're passionate about fashion, digital culture, community building, and creating meaningful brand experiences, we'd love to hear from you!