Social Media & Content Associate

Hoomanely; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

Hoomanely is hiring a Social Media & Content Associate to own campaign-driven storytelling that makes the brand trusted by pet parents. You will lead influencer partnerships, content-led campaigns, and copy across captions and long-form posts from scroll to share.

You will shape our visual voice, stay ahead of trends, and collaborate with product, research, and growth to turn insights into compelling content for a fast-moving environment.

Qualifications

• 2+ years of experience in social media, content, or brand marketing.
• Excellent writing across formats.
• Proficient with Hootsuite, Google Analytics, and Meta Business Suite.
• AI-native; uses AI tools daily for content, research, and execution.
• Strong eye for visual storytelling and content curation.
• Owns work, communicates clearly in a fast-paced environment.
• Bonus: experience in SEO, email, or influencer marketing.
• Bonus: pet health, wellness, or pet-focused company experience or US-focused company.
• Bonus: you're a pet parent and understand internet culture.

Responsibilities

• Lead multi-layered campaigns blending influencer partnerships, collaborations, and content-led storytelling.
• Shape our visual voice with a strong eye for design and editing.
• Write compelling copy from sharp captions to long-form posts.
• Simplify messaging to cut through the noise and spark curiosity.
• Stay on top of digital trends, platform behavior, and emerging formats.
• Collaborate across product, research, and growth to turn pet health insight into content loved by parents.
• Own your work, communicate clearly, and thrive in a fast-moving, detail-driven environment.

Skills

Social media

Content creation

Brand marketing

Copywriting

Analytics

AI tools

Visual storytelling

Communication

Influencer marketing

Tools

Hootsuite

Google Analytics

Meta Business Suite

Job description

We're looking for a Social Media & Content Associate to own the mission: make Hoomanely the brand pet parents trust, follow, and talk about. You'll lead multi-layered campaigns blending influencer partnerships, collaborations, and content-led storytelling — turning complex pet health insight into content premium pet parents genuinely love. You'll own the whole arc from scroll to stop to share: shaping our visual voice, writing copy that ranges from sharp captions to thoughtful long-form posts, and simplifying messaging until it cuts through the noise.

What You'll Do

• Lead multi-layered campaigns blending influencer partnerships, collaborations, and content-led storytelling
• Shape our visual voice with a strong eye for design and editing — no need to be a designer, but you know what works
• Write compelling copy ranging from sharp captions to thoughtful long-form posts
• Simplify messaging to cut through the noise and spark curiosity
• Stay on top of digital trends, platform behavior, and emerging content formats
• Collaborate across product, research, and growth to turn pet health insight into content pet parents love
• Own your work, communicate clearly, and thrive in a fast-moving, detail-driven environment

Required Qualifications

• 2+ years of experience
• You have 2+ years of experience in social media, content, or brand marketing
• You write well across formats — sharp captions, long-form posts, everything between
• You're fluent in Hootsuite, Google Analytics, and Meta Business Suite
• You're AI-native — you reach for AI tools daily for content, research, and execution
• You have a strong eye for visual storytelling and content curation
• You bring real ownership, clear communication, and thrive in a fast-paced environment
• Bonus: experience in SEO, email, or influencer marketing
• Bonus: time at a pet health, wellness, or pet-focused company — or a US-focused company
• Bonus: you're a pet parent yourself, and you live in internet culture

Why Join Us?

• Help build a category-defining product that improves the lives of pets and their people
• Join a mission-driven team shaping the future of precision pet care
• Take full ownership of your work — see your impact from day one
• Work closely with the founding team in a small, fast-moving group
• Help write Hoomanely's brand voice from the ground up