Social Media Associate

Involve-Learning-Solutions-Foundation; Bengaluru; On-site; INR 400,000 - 450,000; Full time

Job summary

Involve Learning Solutions Foundation in Bangalore is seeking a Creative Associate to lead Involve's social media presence. The role combines creative ideation with execution to build a strong digital presence for the student movement.

You will design social media assets, shoot and edit short-form videos, and collaborate with programs teams and partners to deliver campaigns across Instagram, LinkedIn, Facebook, and YouTube.

Qualifications

• Understanding of Instagram, LinkedIn, Facebook, and YouTube.
• Design & video editing skills (Canva required).
• Strong visual storytelling and design sensibility.
• Ability to work independently, manage timelines, and execute quickly.
• Creative thinker with awareness of social media trends.

Responsibilities

• Develop and execute platform-specific social media strategies across Instagram, LinkedIn, Facebook, and YouTube.
• Create and manage content calendars aligned with campaigns and events.
• Ensure brand voice and visual identity consistency across platforms.
• Track trends and audience behavior to identify growth opportunities.
• Publish content, engage audiences, and optimize performance.

Skills

Social media platforms

Canva design/editing

Content ideation

Independent worker

Tools

Canva

Job description

JD for Creative Associate atInvolve Learning Solutions Foundation

At Involve , we're on a mission to bring students to the center of their own learning journeys. We believe that when students are trusted, supported, and given space to lead, they don't just learn better they thrive.

We started back in 2018 when our founders, Divanshu and Samyak , both fresh out of IIT Madras, chose to skip placements and instead build something that mattered. They envisioned classrooms where students weren't just passive listeners, but active participants—teaching, mentoring, leading, and growing together.

Today, that vision is alive and growing, and we are working with government schools in six Indian states. Our core program, Peer Teaching, trains senior students to mentor their juniors in foundational skills like reading and math. But it's about more than academics—it's about building confidence, communication, problem-solving, and agency. Because we believe agency is the key to breaking cycles of inequality and helping young people truly own their futures. Over the next 5 years we look forward to creating impact for 10 million children across the length and breadth of India!

We work hand-in-hand with state and district governments in places like Uttar Pradesh, Bihar, and Karnataka. We've been lucky to be backed by incredible partners like the Agency Fund, Acumen, Central Square Foundation, and Wells Fargo. And along the way, we've been recognized by platforms like HundrED and Reimagine Education for doing things differently—and effectively.

But honestly, what keeps us going is our students. The girl who ran her first peer-led session with shaky hands and a steady voice. The boy who found his voice helping his classmates. The thousands of stories that remind us every day why this work matters.

About the role

The Social Media Associate will lead and manage Involve's social media presence end-to-end across platforms. This role is ideal for someone who combines creativity with execution, someone who can create compelling content, stay on top of trends, and ensure consistent brand storytelling across digital platforms.

The role involves content ideation, design, video creation, publishing, campaign execution, community engagement, and performance tracking. You will work closely with the programs team, and external collaborators to build a strong and engaging digital presence for Involve and the larger student agency movement.

Key Responsibilities

Develop and execute platform-specific social media strategies across Instagram, LinkedIn, Facebook, and YouTube.

Create and manage content calendars aligned with campaigns, events, launches, and organizational priorities.

Ensure consistency in brand voice, storytelling, and visual identity across platforms.

Track trends, audience behavior, and platform updates to identify growth opportunities.

Act as the Point of Contact (POC) for communication requests from internal teams

2. Content Creation & Design

Design and create social media assets including carousels, stories, static posts, thumbnails, newsletter, videos, reels, and campaign creatives.

Conceptualize, shoot, and edit short-form videos and platform-native content.

Execute campaigns end-to-end in collaboration with internal teams and external collaborators.

Capture photos and videos during events, workshops, and field visits when required.

Handle basic production equipment including cameras, microphones, tripods, and mobile setups.

3. Publishing, Engagement & Optimization

Manage content publishing, audience engagement, and community interactions across platforms.

Track and analyze social media performance metrics to optimize content strategy and growth.

Maintain organized content repositories, templates, and social media assets.

Skills & Qualifications

Understanding of Instagram, LinkedIn, Facebook, and YouTube.

Design & video editing skills (Canva Required; other tools are add on)

Strong visual storytelling and design sensibility.

Ability to work independently, manage timelines, and execute quickly.

Creative thinker with attention to detail and awareness of social media trends.

Frequent field visits will be part of the role

This Role Is For You If

You enjoy experimenting with new formats, trends, and storytelling styles.

You can balance creativity with execution and move ideas from concept to publishing quickly.

You are proactive, dependable, and comfortable taking ownership end-to-end.

You stay updated on social media trends, internet culture, and audience behavior.

You are comfortable working in a fast-paced, collaborative environment

Why you should join us:

1) High Impact work; Strong ownership for your work and No hierarchy!

2) Mental Health: We offer a supportive space for our team members to prioritize mental health. Enjoy N number of sessions, and we've got it covered! Your mental well-being matters to us.

3) Young and Amazing Team (IIT, NIT, Azim Premji University, Teach for India):

4) We are fun. Like crazy fun! & we love memes! Ask anyone around :)

5) We are crazy about food, so you get brownie points for being a foodie!

People we are looking for

We always hire for attitude first, smarts next and then your skills. We are looking for individuals who align with our Vision & Values and who have what it takes to solve the most complex of problems to build the next big education organisation!

We promise to give you a steep growth and a great learning culture that we have built here (Read about one such experience here).

Location: Bangalore
Compensation: INR 4 - 4.5 LPA CTC (Negotiable based on experience & fit)