SEO Strategy and Performance Specialist

Alventra Marketing; India; On-site; INR 900,000 - 1,400,000; Full time

Benefits offered by this job

Exposure to U.S. market clients

Job summary

Alventra Marketing is seeking an SEO Strategy and Performance Specialist who owns end-to-end SEO for assigned clients, focusing on local SEO for USA-based service businesses and driving lead generation.

You will explain strategy to clients, move it from plan to execution, and manage audits, content, and technical SEO with data-driven decisions and AI-assisted workflows.

Qualifications

• Proven GBP ranking results and local SEO impact.
• Hands-on experience building and executing SEO strategies for multiple clients.
• Excellent communication with clients and internal teams.

Responsibilities

• Conduct monthly audits for each client and identify gaps and opportunities.
• Contribute to and shape SEO strategy across accounts: keyword targeting, on-page, technical SEO, content direction, and link-building.
• Prioritize SEO activities to align with client goals and business impact.
• Own content strategy and oversee execution for assigned clients.
• Apply AI-driven and data-driven approaches to planning and optimization.
• Communicate strategies and progress clearly to clients and stakeholders.

Skills

Local SEO

Client communication

Strategic thinking

Data-driven decisions

Team leadership

Job description

At Alventra Marketing, each SEO Strategy and Performance Specialist owns the entire SEO journey for their assigned clients. You're not just executing tasks — you are responsible for strategy, execution, results, and client outcomes end to end. We specialise in Local SEO for service-based businesses in the USA, helping plumbers, roofers, contractors, and more rank #1 on Google and generate consistent leads.

This isn’t a purely internal, behind-the-scenes SEO role. You’ll be the person who understands why a strategy is built the way it is, keeps it moving through execution, and can sit across from a client and explain all of it — clearly, confidently, and without jargon.

About Alventra Marketing

75+ brands ranked #1 on Google

Focus

End-to-end ownership of 5–6 client accounts — covering SEO strategy, performance tracking, and direct client communication. You’ll take a strategy from “why we’re doing this” to “here’s what we delivered and here’s what’s next,” and you’ll be comfortable explaining that journey to the client yourself, not just to your internal team.

Key Responsibilities

Core Responsibilities

• Conduct a detailed content and SEO audit for each client every month. Identify gaps, keyword opportunities, and areas needing strategic improvement.
• Contribute to and help shape SEO strategy for your accounts — keyword targeting, on-page priorities, technical SEO recommendations, content direction, competitor analysis, and off-page/link-building direction. This is not a role where you simply carry out someone else’s checklist.
• Prioritise SEO activities based on what actually moves the needle for each client’s business goals, not just what’s on a generic to-do list.
• Own the complete content strategy and execution for your assigned clients.
• Apply AI-driven smart work and strategic thinking in daily execution. Follow a data-driven approach for planning and optimisation.
• Make confident decisions aligned with business goals and team expectations.

2. Performance Tracking & Reporting

• Update project sheets and the master tracker daily. Ensure all completed tasks and progress updates are clearly documented without delay.
• Flag important ranking wins, traffic growth, and GBP improvements immediately.
• Keep every account moving on time, on scope, and on strategy.

3. Client Communication

• Communicate SEO strategies, recommendations, and performance to clients in a way that’s clear, simple, and easy to act on — no unnecessary jargon.
• Join client calls or meetings when needed — to walk through a strategy, present recommendations, explain performance, clarify priorities, or talk through a challenge and the plan to fix it. This isn’t a constant, full-time client-facing role, but you should be comfortable getting on a call whenever the account needs it.
• Understand each client’s goals and business context well enough to explain why a particular SEO activity is being recommended, not just what is being done.
• Handle client questions, pushback, and concerns professionally, and manage expectations honestly.
• Build trust with clients through consistent, confident communication — over email, in meetings, in presentations, and on calls.

What We’re Looking For

Proven GBP ranking results + website ranking results (samples will be required).

Deep understanding of Google Business Profile optimisation, local link building, technical audits, and lead generation-focused SEO.

Hands‑on experience developing or contributing to SEO strategy — not just executing tasks assigned by someone else. This includes areas like keyword research, on-page and technical SEO, content strategy, competitor analysis, off-page/link‑building, and local SEO.

Previous client‑facing experience — you've been on client calls before, understood their goals, discussed recommendations directly with them, and communicated progress, results, and next steps yourself.

Prior experience managing teams or overseeing junior SEOs.

Excellent communication skills — comfortable speaking directly to clients, explaining SEO in plain terms, and presenting ideas and recommendations with confidence.

India‑based, fluent in English, strong organisational skills, and the ability to create and maintain SOPs.

Comfort with these (or equivalent tools) is expected. You don’t need to know all of them, but you need to pick them up fast.

What We Offer

Exposure to U.S. market clients and international‑standard SEO work.

Access to paid tools, courses, and resources needed for the role.

No bureaucracy — decisions move fast, feedback is direct.

The Hiring Process