Seo Specialist

Neoito Infotech; Thiruvananthapuram; Hybrid; INR 350,000 - 500,000; Full time

Job summary

Neoito Infotech is seeking an SEO specialist to perform keyword research, optimize on-page elements, and manage WordPress SEO using Yoast or Rank Math. You will conduct basic technical audits, analyze competitors, and support content and development for SEO implementations.

You will monitor performance with SEMrush, Google Search Console, and Google Analytics, preparing weekly and monthly updates and reports.

Responsibilities

• Conduct keyword research using SEMrush.
• Support on-page SEO activities such as meta titles, meta descriptions, headings, URLs, image alt text, and internal linking.
• Work on WordPress SEO using tools like Yoast SEO, Rank Math, or similar plugins.
• Perform basic technical SEO checks such as indexing, broken links, page speed, duplicate metadata, and crawlability issues.
• Analyze competitors and identify keyword/content opportunities.
• Support backlink-building activities such as directory submissions, guest post research, outreach, and backlink tracking.
• Coordinate with content writers and developers for SEO implementation.
• Track SEO performance using SEMrush, Google Search Console, and Google Analytics.
• Prepare basic weekly/monthly SEO updates and reports.

Job description

Role & responsibilities

• Conduct keyword research using SEMrush.
• Support on-page SEO activities such as meta titles, meta descriptions, headings, URLs, image alt text, and internal linking.
• Work on WordPress SEO using tools like Yoast SEO, Rank Math, or similar plugins.
• Perform basic technical SEO checks such as indexing, broken links, page speed, duplicate metadata, and crawlability issues.
• Analyze competitors and identify keyword/content opportunities.
• Support backlink-building activities such as directory submissions, guest post research, outreach, and backlink tracking.
• Coordinate with content writers and developers for SEO implementation.
• Track SEO performance using SEMrush, Google Search Console, and Google Analytics.
• Prepare basic weekly/monthly SEO updates and reports.