SEO Director

Lever, Inc.; India; Remote; INR 4,000,000 - 7,000,000; Full time

Benefits offered by this job

Fully remote

Flexible schedule

Bonuses

Career progression

Professional development

Paid time off

Job summary

Lever, Inc. is seeking an experienced SEO Director in India to lead and shape the SEO function within a data-driven digital marketing environment focused on measurable client growth.

You will own SEO strategy, reporting, and the continuous evolution of service delivery, guiding specialists and cross-functional teams toward scalable, high-quality outcomes.

Qualifications

• 5+ years of professional SEO experience with leadership or management experience.
• Deep understanding of search engine algorithms, ranking factors, technical SEO principles, and organic search strategy.
• Strong proficiency with SEO and analytics platforms such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and Local Viking.
• Practical experience with keyword research, data-mining, competitive analysis, SEO audits, and performance evaluation.
• Ability to conduct and review competitive audits and WIT Test Reviews, translating findings into strategic recommendations.
• Comfortable analyzing large data volumes and turning insights into actions.
• Proficiency with WordPress, SEO plugins, and basic HTML.
• Advanced analytics capabilities with Google Analytics and related tools.

Responsibilities

• Own the continuous development and improvement of the SEO service offering.
• Define and oversee SEO strategies covering keyword research, content optimization, link building, local SEO, and related initiatives.
• Monitor search engine developments, algorithm changes, and industry trends to keep strategies competitive.
• Own SEO performance reporting and communicate results, risks, and recommendations to leadership.
• Recruit, onboard, train, coach, and mentor SEO specialists, building a high-performing team.
• Establish regular training programs and ensure quality standards across processes.
• Delegate execution while focusing on leadership, strategy, and performance management.
• Serve as escalation point for complex SEO issues and ensure timely resolutions.
• Manage team capacity, workload distribution, and resource planning for client deliverables.
• Standardize keyword research, SEO audits, reviews, reporting, and analysis processes.

Skills

SEO leadership

Google Analytics

Google Search Console

SEMrush

Ahrefs

Local SEO

WordPress

HTML basics

Data analysis

English communication

Tools

SEMrush

Ahrefs

Local Viking

Web 20 Ranker

WordPress

Job description

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for an SEO Director based in India.

This role offers the opportunity to lead and shape the SEO function for a data-driven digital marketing environment focused on measurable client growth.

You will own SEO strategy, team performance, quality standards, reporting, and the continuous evolution of service delivery.

Rather than focusing primarily on hands-on execution, you will lead through coaching, process improvement, strategic oversight, and accountability.

You will guide SEO specialists, develop scalable workflows, and ensure consistent delivery across a portfolio of clients.

The role combines technical SEO expertise with leadership, analytics, stakeholder management, and operational excellence.

You will work cross-functionally with client success, project management, technology, analytics, and other teams to improve tools and outcomes.

This is an ideal opportunity for an experienced SEO leader who enjoys building high-performing teams and turning organic search performance into meaningful business results.

Accountabilities:

• Own the continuous development and improvement of the SEO service offering, identifying opportunities to strengthen strategies, processes, tools, efficiency, and client outcomes.
• Define and oversee SEO strategies covering keyword research, content optimization, link building, outreach, local SEO, and other initiatives aligned with client objectives.
• Monitor search engine developments, algorithm changes, emerging technologies, and industry trends to ensure strategies remain effective and competitive.
• Own SEO performance reporting and communicate departmental results, opportunities, risks, and strategic recommendations to client success teams and leadership.
• Recruit, onboard, train, coach, and mentor SEO Specialists and Senior SEO Specialists, creating a culture of accountability, collaboration, and continuous development.
• Establish regular training programs covering SOPs, documentation, process changes, and quality expectations while providing ongoing coaching and feedback.
• Delegate execution effectively while maintaining focus on leadership, strategic direction, process oversight, and performance management.
• Serve as the final escalation point for complex or high-priority SEO issues and ensure appropriate resolutions are delivered.
• Manage team capacity, workload distribution, and resource planning to ensure deliverables are completed efficiently and consistently meet client expectations.
• Establish and oversee standards for Google Business Profile management, optimization, and recurring posting processes across the client portfolio.
• Standardize keyword research, SEO audits, competitive reviews, reporting, and analysis processes to ensure consistency and quality.
• Drive timely delivery of SEO performance reports and analyses within agreed SLA requirements.
• Approve new templates, tools, workflows, and process improvements in collaboration with technology and innovation stakeholders.
• Maintain accurate and up-to-date SOPs, training materials, process documentation, video walkthroughs, and workflow diagrams.
• Evaluate SEO tools, platforms, and resources to improve operational efficiency, reporting accuracy, and overall service capabilities.
• Monitor SEO performance through weekly metrics, audits, quality-control frameworks, and data reviews.
• Ensure the accuracy and reliability of SEO data, keyword rankings, analysis, and client reporting.
• Track SLA compliance across reporting, onboarding, and other client deliverables while maintaining established quality standards.
• Partner with Client Success Managers and Project Managers to align SEO strategies with client goals, onboarding requirements, and custom requests.
• Collaborate with Product, Technology, Analytics, Sales, Creative, and other teams to improve SEO tools, automation, reporting, and service delivery.
• Contribute SEO expertise and strategic insights to broader organizational initiatives and decision-making.

Requirements:

• 5+ years of professional SEO experience, including demonstrated team leadership or management experience.
• Deep understanding of search engine algorithms, ranking factors, technical SEO principles, and organic search strategy.
• Strong proficiency with SEO and analytics platforms such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and Local Viking.
• Practical experience with keyword research, data-mining, competitive analysis, SEO audits, and performance evaluation.
• Ability to conduct and review competitive audits and WIT Test Reviews, using findings to identify actionable SEO improvements.
• Comfortable analyzing and interpreting large volumes of data consistently and translating insights into strategic recommendations.
• Proficiency with WordPress, SEO plugins, and basic HTML.
• Advanced analytical capabilities with Google Analytics and related measurement platforms.
• Practical familiarity with Web 20 Ranker and link-building strategies.
• Demonstrated experience training, mentoring, and developing SEO specialists and creating effective team processes.
• Strong process orientation with experience creating SOPs, documentation, scalable workflows, and quality-control frameworks.
• Excellent organizational, time-management, prioritization, and problem-solving skills.
• Strong written and verbal communication skills, including excellent English writing, editing, and presentation abilities.
• Strong cross-functional collaboration skills and the ability to work effectively with Sales, Creative, Analytics, Client Success, and other stakeholders.
• Adaptable and proactive mindset, with a strong commitment to continuous learning and staying current with search trends, algorithm updates, and emerging SEO tools.
• Experience in automotive or roofing industry marketing is preferred.
• Applicants must be independent freelancers and not represented by another agency.
• Candidates must currently be based in Asia or Latin America.
• Fluent written and spoken English is required, as the entire application and evaluation process is conducted in English.

Benefits:

• Fully remote, work-from-home opportunity with the flexibility to work from anywhere in the world, subject to location requirements.
• Flexible daily schedule designed to support productivity and work-life balance.
• High degree of autonomy and ownership without unnecessary micromanagement.
• Unlimited paid time off, with advance notice and manager approval.
• Paid sick days to support employee wellbeing.
• Maternity and paternity leave for eligible team members.
• Opportunities for career progression and increased responsibility within a fast-growing environment.
• Professional development and training opportunities in digital marketing, advertising, and leadership.
• Quarterly performance-based bonuses tied to individual contributions and organizational success.
• Paid referral program with rewards for successful talent referrals.
• Health and fitness reimbursement, including support for health insurance or gym membership after the applicable tenure period.
• Collaborative, distributed working environment that values accountability, helpfulness, dedication, and results.

We appreciate your interest and wish you the best!

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