SEO Analyst

Join; Ahmedabad District; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Lantern Digital in Ahmedabad (WFO) is seeking a Senior SEO Analyst. The role focuses on comprehensive technical audits, crawl optimization, and multilingual SEO strategies to boost organic performance.

The ideal candidate will have 3+ years of agency-side SEO experience, a track record of improving large-site rankings, and proficiency with analytics tools like Google Analytics and Search Console. Collaboration across content, dev, and marketing is essential.

Qualifications

• 3+ years of SEO experience, preferably agency-side.
• Deep knowledge of SEO and Organic Search.
• Have past record of driving good SEO results for larger websites.
• Possess a portfolio of successful SEO campaigns.

Responsibilities

• Conduct comprehensive technical SEO audits to identify website issues and prioritize fixes.
• Analyze crawl behavior, optimize robots.txt, sitemaps, and internal linking for efficient crawling.
• Monitor and manage indexation, resolve indexing errors, and optimize canonicalization.
• Analyze Core Web Vitals (LCP, FID, CLS) to improve speed and rankings.
• Understand rendering of JavaScript and troubleshoot rendering issues with DevTools.
• Implement and maintain advanced schema markup for rich results.
• Analyze server log files to identify crawl errors and optimize server infrastructure.
• Use Chrome DevTools and debugging tools to resolve issues.
• Implement href lang tags to signal language and regional targeting for multilingual sites.
• Collaborate with content, development, and marketing to apply SEO best practices.
• Monitor SEO metrics, track performance, and generate reports.

Skills

SEO strategy

Google Analytics

Data analysis

Content collaboration

Technical SEO

Tools

Google Analytics

Google Search Console

Ahrefs

SEMrush

Screaming Frog

Job description

Tasks

We are looking for a motivated Senior SEO Analyst to join our team at Lantern Digital.

Location: Ahmedabad (WFO)

Employment Type: Full-Time

Experience Level: 3+ Years

Responsibilities:

• Conduct comprehensive technical SEO audits to identify and prioritize website issues impacting search engine performance. These audits should not be limited to only tools such Screaming frog or SEMRush instead you should be able to identify & debug issues with human eyes as well.
• Analyze crawl behavior, optimize robots.txt, sitemaps, and internal linking structure to ensure efficient crawling and indexing by search engines.
• Monitor and manage website indexation, identify and resolve indexing errors, and optimize canonicalization.
• Analyze and optimize Core Web Vitals (LCP, FID, CLS) to improve website speed, user experience, and search rankings.
• Understand how search engines render JavaScript, implement best practices for JavaScript SEO, and troubleshoot rendering issues using Chrome DevTools.
• Implement and maintain advance schema markup to enhance search engine understanding of website content and improve rich snippet appearance.
• Analyze server log fi les to identify crawl errors, understand search engine bot behavior, and optimize server infrastructure for SEO.
• Use Chrome DevTools and other debugging tools to identify and resolve technical SEO issues.
• Implement and manage href lang tags correctly to signal language and regional targeting to search engines, ensuring proper indexing and avoiding duplicate content issues for multilingual websites.
• Collaborate with content, development, and marketing teams to implement SEO best practices and ensure website optimization.
• Monitor key SEO metrics, track performance, and generate reports on technical SEO initiatives.

What the job will entail:

• Working alongside our other SEO team members and helping them with their project planning & Strategies.
• Extensive SEO audits
• Keyword Strategies
• Competitor Link Research
• Content Audits
• Link Building Campaigns
• AI workflow automation.
• Data mining Google Analytics for actionable findings.
• Executing client work on time and to an excellent standard.
• Continuing to learn and develop your knowledge of SEO, whilst sharing any new knowledge with the team

Requirements

Required Competencies:

• 3+ years of SEO experience (preferably agency side).
• Deep knowledge of SEO and Organic Search.
• Have past record of driving good SEO results ( specifically for larger websites)
• Possess a portfolio of successful SEO campaigns.
• Experienced with Google Analytics, Google Search Console and other SEO tools like Ahrefs, SEMRush and Screaming Frog.
• Has a strong understanding of Excel/Google Sheets
• Capable of producing documents that are well written and client ready.
• An inquisitive mind which drives you to understand Google's algorithms and predict what changes might be coming.
• A good understanding of search engines algorithms and how they behave to different changes.
• Keen to observe, analyze and improvise content for both services/product pages and blogs.