SEO

Simson Pharma; Mumbai Suburban; On-site; INR 600,000 - 800,000; Full time

Job summary

Simson Pharma is seeking an experienced SEO Specialist to optimize our online presence. You will drive keyword research, on-page optimization, and content recommendations while reporting performance and insights to the team.

The role emphasizes technical checks, backlinks, and data-driven decision-making. Ideal candidates have 1–5 years in SEO, strong analytical skills, and proficiency with GA, GSC, SEMrush, Moz, and Ahrefs.

Qualifications

• Bachelor's degree required.
• 1–5 years of SEO experience.
• Proven track record of improving organic rankings.
• Knowledge of search engine algorithms and ranking factors.
• Proficiency with Google Analytics, Search Console, SEMrush, Moz, Ahrefs.

Responsibilities

• Create accurate keyword lists and organise content themes.
• Conduct independent keyword research.
• Demonstrate Information Architecture, content evaluation, and recommendations.
• Perform technical checks on websites (breadcrumbs, headings, content accessibility).
• Provide source code-level recommendations for better crawling.
• Implement Meta and OG tags with keyword-rich titles and context.

Skills

SEO

Keyword research

Analytics

On-page optimization

Content recommendations

Reporting

Communication

SEO trends

Education

Bachelor's degree

Tools

Google Analytics

Google Search Console

SEMrush

Moz

Ahrefs

Job description

About the job:

Are you passionate about driving digital success through SEO strategies? We're reaching out to connect with experienced SEO professionals like you!

Job Overview:

We are seeking a highly skilled and dedicated SEO Specialist to join our dynamic team. The ideal candidate will be responsible for various aspects of search engine optimisation, including keyword research, website evaluation, on-site optimisation, content recommendations, link acquisition, and monthly reporting. The role requires a meticulous individual with strong analytical skills, an eye for detail, and a commitment to excellence.

The hands on position will include:

• Create accurate keyword lists and organise content themes effectively.
• Conduct keyword research independently, with minimal guidance.
• Demonstrate proficiency in Information Architecture, content evaluation, and recommendations.
• Perform technical checks on websites, including breadcrumbs, heading tags, and content accessibility.
• Provide source code-level recommendations for better website crawling.
• Implement Meta and OG tags, crafting context-based, keyword-rich Meta and Title Tags.
• Ensure error-free documents and provide on-page recommendations for SEO enhancement.
• Understand client services/products and deliver detailed content requirements.
• Show expertise in keyword density, proximity, and Latent Semantic Keywords to generate unique ideas and avoid duplication.
• Initiate backlinks with catchy headlines and descriptions containing keywords and page URLs.
• Regularly refresh link details and stay updated on new content syndication platforms.
• Adhere to reporting schedules and proactively report deviations.
• Emphasise keyword ranking trends and provide error-free reports showcasing understanding of key SEO metrics.
• Investigate Bounce Rate variations and integrate Search Console and Google Analytics for comprehensive reporting on business improvements or deterioration.

Qualifications and Skills:

• Bachelor's degree
• Experience 1 to 5 years
• Proven experience working in SEO roles, with a strong track record of improving organic search rankings and driving measurable results.
• In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.
• Proficiency in SEO tools and platforms such as Google Analytics, Google Search Console, SEMrush, Moz, Ahrefs, etc.
• Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
• Excellent communication skills
• Passion for staying updated on the latest SEO trends, tools, and techniques.

CTC : 6-7 LPA