Senior Talent Acquisition Specialist

Tsaaro; Dadri; On-site; INR 300,000 - 420,000; Full time

Job summary

Tsaaro, a data privacy and cybersecurity-focused company in Noida, seeks a Marketing Executive to lead campaigns and build brand awareness. You will manage digital marketing, create engaging content, and analyze performance to drive leads and engagement.

Ideal candidates have 1–3 years of marketing experience, strong communication, and proficiency in tools like Google Analytics and HubSpot. A bachelor's in marketing is required, with a master’s considered a plus.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• 1-3 years of experience in marketing, with emphasis on campaign management, digital marketing, and brand management.

Responsibilities

• Lead the development and execution of strategic marketing plans.
• Plan, execute, and monitor marketing campaigns across digital and traditional channels.
• Create marketing materials including blog posts, social media content, and promotional videos.
• Conduct market research to identify trends and competitive landscape.
• Develop visually appealing marketing assets to support campaigns.
• Ensure consistent brand messaging and visual identity across channels.
• Oversee SEO, SEM, PPC, and social media marketing to drive traffic and conversions.
• Plan and coordinate marketing events, webinars, and trade shows.
• Monitor campaign performance and prepare reports for senior management.
• Coordinate promotional activities and advertising campaigns.
• Provide data-driven insights for campaign optimization.
• Collaborate with cross-functional teams for cohesive marketing efforts.

Skills

Marketing knowledge

Campaign management

Digital marketing

Brand management

Education

Bachelor's degree in Marketing or related field

Master's degree (a plus)

Tools

Google Analytics

HubSpot

SEMrush

PowerPoint

Graphic design tools

Job description

Job Summary

Join Tsaaro as a Marketing Executive. Drive Growth. Build Brands. Create Impact. Are you a passionate marketing professional looking to take the next big step in your career? At Tsaaro, we don't just market services, we build trust, strengthen brands, and help organizations understand the importance of data privacy and cybersecurity through impactful marketing initiatives. We're growing rapidly and are looking for a Marketing Executive who thrives in a fast-paced environment, enjoys creating and executing marketing campaigns, and has a proven ability to drive brand awareness, lead generation, and customer engagement.

Responsibilities

• Lead the development and execution of strategic marketing plans.


• Planning, executing, and monitoring marketing campaigns across various channels, including digital, social media, email, and traditional media.


• Collaborate with the team to develop compelling marketing materials, including blog posts, social media content, and promotional videos.


• Conduct market research to identify trends, customer preferences, and competitive landscape, and use insights to inform marketing strategies.


• Work on the creation of visually appealing marketing materials, including graphics, presentations, and other creative assets to support marketing campaigns.


• Ensure consistent brand messaging and visual identity across all marketing materials and channels.


• Oversee digital marketing initiatives, including SEO, SEM, PPC, and social media marketing, to drive traffic and conversions.


• Plan and coordinate marketing events, webinars, and trade shows to promote the brand.


• Monitor and analyse the performance of marketing campaigns using key metrics, and prepare regular reports for senior management.


• Coordinate and manage promotional activities, events, and advertising campaigns.


• Analyse campaign performance and provide insights and recommendations for improvement.


• Collaborate with cross-functional teams to ensure cohesive and effective marketing efforts.

Requirements

Education: Bachelor degree in Marketing, Business Administration, or a related field. A Master degree is a plus.

Experience: 1-3 years of experience in marketing, with a focus on campaign management, digital marketing, and brand management.

Skills

• Strong understanding of marketing principles and practices.


• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, HubSpot, SEM rush).


• Excellent communication, writing, and presentation skills.


• Proficiency in PowerPoint and graphic design tools.


• Ability to analyse data and draw actionable insights.


• Creative thinking and problem-solving abilities.


• Strong project management skills with the ability to multitask and meet deadlines.

Details

• Location: Noida, Uttar Pradesh, India


• Job Type: Full time
  
• Work Experience: 1-3 years

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.