Senior Social Media & Community Manager

Maker Lab; Bengaluru; Sur place; INR 1 400 000 - 2 600 000; Plein temps

Résumé du poste

Maker Lab is seeking a Senior Social Media Manager to own end-to-end organic growth for a developer/technology client. You will plan content, manage publishing, and drive community engagement, turning complex tech insights into engaging content that grows a loyal audience.

You will combine creative judgment with analytics to adapt strategies, lead A/B testing, and maintain on-brand assets across platforms, shaping conversations that elevate the brand globally.

Qualifications

• BA/BS degree or equivalent.
• 7+ years in growth or social/community marketing.
• Experience engaging technical, developer, or B2B audiences.
• Familiarity with cloud, software, or enterprise tech ecosystems is a strong plus.
• Hands-on content creation, SEO tooling, and video editing.
• Excellent copywriting and communication skills.
• Self-starter with autonomy and ambiguity.

Responsabilités

• Build and evolve a 30/60/90-day content roadmap aligned to brand goals and developer-audience trends.
• Own end-to-end publishing—titles, metadata, and discoverability strategy—for strong performance.
• Partner with production teams to keep assets on-brand and on schedule.
• Run daily performance reviews and translate data into pivots.
• Lead structured A/B testing and track platform/algorithm shifts.
• Be the active voice in community spaces—comments and community tabs.
• Demonstrate experience growing audiences on major video/content platforms with link to client marketing objectives.

Connaissances

Growth marketing

Social media management

Community marketing

Copywriting

Analytics

A/B testing

Content strategy

Video editing

SEO tooling

Formation

BA/BS degree or equivalent

Outils

SEO tooling

Video editing

Description du poste

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab's cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies - from measurement & analytics to content production.

Role Summary:

We're looking for a Senior Social Media Manager to own organic growth strategy end-to-end - from content planning through to community engagement - for a client in the developer/technology space. You'll combine creative judgment with a sharp analytical approach to grow an engaged, loyal audience from the ground up, and act as the architect of developer-focused marketing strategies that go beyond a standard social presence.

This is a chance to shape how a global community of developers and businesses experiences the brand - building conversations that create real momentum and long-term loyalty across the product suite.

Role:

• Build and continuously evolve a 30/60/90-day content roadmap aligned to brand goals and developer-audience trends.
• Own end-to-end publishing - titles, metadata, and discoverability strategy - to perform strongly across Search and Suggested feeds.
• Partner closely with production teams to keep assets on-brand, on-brief, and on schedule.
• Run daily performance reviews, translating data into creative and strategic pivots.
• Lead structured A/B testing (thumbnails, titles, formats) and track platform/algorithm shifts proactively.
• Be the active, strategic voice in community spaces - comments, community tabs - feeding audience sentiment back into the creative process.
• Bring proven experience growing and sustaining audiences on major video/content platforms, with a clear line back to client marketing objectives.

You:

• BA/BS degree or equivalent experience
• 7+ years in growth or social/community marketing.
• A track record engaging technical, developer, or B2B audiences - turning complex ideas into accessible, high-engagement content.
• Familiarity with cloud, software, or enterprise tech ecosystems is a strong plus. Hands-on expertise across content creation, SEO tooling, and video editing.
• Comfort working with performance data to shape retention and growth strategy.
• Excellent copywriting and communication skills - clear, engaging, audience-first. Experience managing cross-functional work within a collaborative agency-client setup.
• A self-starter who works well with autonomy and ambiguity.
• Exceptional verbal and written English communication and presentation skills.